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Luxor Healthcare · 3 hours ago

Marketing Director

Florissant, MO

Full-time

Onsite

Lead/Staff, Director/Executive

$75K/yr - $85K/yr

2+ years exp

Luxor Healthcare is seeking a Marketing Director for Rancho Rehab. The role involves conducting evaluations, generating referrals, and developing marketing strategies to enhance facility visibility and support patient needs.

Assisted LivingHealth CareNursing and Residential Care

Responsibilities

Conduct on-site evaluations of patient referrals and complete daily sales calls on target market and referral sources

Responsible for identifying needs of the patients/families and directing referrals to the facility

Identify the needs of the target market and represent the facility at community partner meetings

Make daily sales calls per business development plan targets and goals

Generate referrals for facility to support census and quality mix goals

Assist with development and execution of strategic and development plans to include: analyzing the local healthcare systems to identify market opportunities; marketing our facility's core competitive advantages; building a core selling message; and coordinating selling strategies and tactics with our facility

Conduct on-site patient evaluations in a timely manner after receiving inquiries with appropriate follow up

Develop and maintain a positive working relationship with facility staff to identify and support their needs

Conduct bedside sales to determine transitional needs and provide education with the patient/family regarding facility services and admissions standards

Collaborate with facility to understand and operationalize census and quality mix goals and referral process expectations

Communicate with the facility administrator to ensure customer expectations are exceeded and alleviate customer issues and complaints, if applicable

Build relationships with program managers and directors in the market

Identify, attend, and represent the facilities at post-acute collaborative functions

Other special projects and duties, as assigned

Qualification

Healthcare experienceSalesMarketing experienceLong-term care knowledgeMicrosoft Office proficiencyAnalytical skillsCustomer service orientationTeam collaborationAttention to detailProblem solvingFlexibilityAdaptability

Required

Bachelor's degree in Marketing, Business Administration, Communications, or related field preferred. Equivalent related work experience may be acceptable

Minimum of two (2) years of experience in healthcare, licensed clinicians preferred, but not required

Two (2) years of sales and/or marketing experience plus; case management experience preferred

Must understand long-term care business, including census and quality mix goals and referral expectations

Demonstrated intermediate to advanced skills in Microsoft Office

Highest level of professionalism with the ability to maintain confidentiality

Ability to communicate at all levels of organization and work well within a team environment in support of company objectives

Customer service oriented with the ability to work well under pressure

Strong attention to detail and accuracy, excellent organizational skills with ability to prioritize, coordinate and simultaneously maintain multiple projects with high level of quality and productivity

Strong analytical and problem solving skills

Ability to work with minimal supervision, take initiative and make independent decisions

Approachable, flexible and adaptable to change

Ability to function independently, have flexibility, personal integrity, and the ability to work effectively with stakeholders and referral sources