Boba Tea Protein · 1 month ago
Social Media Manager
Boba Tea Protein is a growing wellness brand that innovates at the intersection of boba and fitness, aiming to help people become their best selves with healthier, protein-packed alternatives. They are seeking a Social Media Manager responsible for developing and executing a social media strategy, creating engaging content, and fostering community engagement across platforms like TikTok and Instagram.
Responsibilities
Film and edit content for our TikTok and IG Reels
Generate and execute monthly content calendar
Design engaging posts, stories, and short-form videos that align with current trends and cultural moments to boost audience interaction
Distribute content across TikTok and IG
Foster a vibrant online presence by promptly responding to comments, messages, and tags in a voice consistent with our brand
Spot and seize opportunities to engage creatively in conversations, driving brand relevance and visibility
Work closely with marketing, creative, and product teams to roll out unified campaigns that support launches, brand milestones, and key initiatives
Ensure all social strategies align with broader business objectives through strong cross-functional collaboration
Keep a finger on the pulse of social media trends, features, and platform shifts to inspire fresh, forward-thinking content ideas
Suggest new approaches to maintain a competitive edge and cultural relevance
Monitor and track key performance indicators like engagement, reach, and conversion to evaluate content effectiveness
Deliver actionable insights and reports to continuously refine content strategy and campaign impact
Qualification
Required
Demonstrated at least 1-year of hands-on experience with both creating video content and managing the community
Demonstrated success in producing compelling content across Instagram and TikTok
Strong writing and editing abilities, with an instinct for expressing a brand's unique tone and personality
Comfortable using analytics tools to track performance and guide content strategy
Creative mindset with a passion for visual storytelling, emerging trends, and strong design sensibilities
Highly organized and capable of working in a dynamic, fast-moving environment
Preferred
Degrees in creative advertising, visual communication, graphic design, or other relevant degree
Bonus points for familiarity with design tools like Adobe Creative Suite, Canva, or similar platforms
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Personal PTO
10 company holidays PTO
Free Boba Tea Protein
Gym membership stipend