JPMorganChase · 9 hours ago
Vice President-Product Marketing, Private Client Banking
JPMorganChase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals. They are seeking a strategic, customer-obsessed Product Marketing leader to shape the positioning, messaging, and go-to-market strategy for affluent consumer banking products and experiences.
Asset ManagementBankingFinancial Services
Responsibilities
Develop a sharp, nuanced understanding of affluent customer needs, behaviors, and financial goals through qualitative and quantitative research
Synthesize market trends, customer journeys, and competitive dynamics to influence product and experience roadmaps
Translate insights into differentiated positioning and messaging strategies that resonate with high-net-worth clients
Partner with brand, product, design, legal, and communications teams to ensure messaging continuity and alignment
Lead go-to-market strategy and planning for new features, enhancements, and product introductions
Orchestrate cross-functional alignment, launch briefings, and execution requirements to ensure flawless delivery
Develop launch KPIs and influence measurement frameworks to track impact and optimize performance
Provide strategic input and direction on creative concepts, campaign messaging, collateral, and in-market assets
Ensure customer-relevant, insight-backed storytelling across owned, paid, and earned channels
Collaborate with internal creative partners and agencies to deliver world-class marketing assets
Identify learning opportunities, generate insights from performance data, and translate findings into recommendations for future initiatives
Qualification
Required
7+ years of marketing experience focused on product marketing, lifecycle marketing, or go-to-market strategy
Proven success translating customer insights into differentiated positioning and actionable marketing strategies
Demonstrated ability to guide creative development and elevate storytelling for premium audiences
Track record of orchestrating complex, cross-functional launches with multiple stakeholders
Strong analytical skills with the ability to leverage data to inform decisions, develop strategies, and shape leadership narratives
Excellent executive communication, influencing, and storytelling capabilities
Strategic thinker with a bias for action; equally comfortable being hands-on
Experience in high-growth, innovation-oriented environments highly valued
Proven ability to collaborate and build strong partnerships across diverse teams at all levels, including brand, research, product, technology, market strategy, campaign management, and agency partners
Preferred
MBA and/or Leadership Program experience
Experience with or familiarity in private banking and wealth management
Financial services, tech, or premium consumer experience
Benefits
Comprehensive health care coverage
On-site health and wellness centers
A retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching
Company
JPMorganChase
With a history tracing its roots to 1799 in New York City, JPMorganChase is one of the world's oldest, largest, and best-known financial institutions—carrying forth the innovative spirit of our heritage firms in global operations across 100 markets.
H1B Sponsorship
JPMorganChase has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
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Trends of Total Sponsorships
2025 (3471)
2024 (3469)
2023 (3395)
2022 (3594)
2021 (2515)
2020 (2495)
Funding
Current Stage
Public CompanyTotal Funding
unknown1998-02-01IPO
Leadership Team
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