Apiary Digital · 4 hours ago
Content & Copywriting
Apiary Digital is seeking a Content & Copywriting Consultant to create performance-driving content for B2B and D2C brands across various digital marketing channels. The role involves developing content strategies, collaborating with clients and stakeholders, and producing high-quality, error-free content that aligns with brand messaging.
AdvertisingAnalyticsDigital Marketing
Responsibilities
Create content strategy and messaging for multiple digital formats, including but not limited to: web content, SEO/long-form articles, SMS, email, social media, blog posts, and white papers
Work with clients to understand requirements and determine a plan that will ensure performance goals are met or exceeded
Consider the broader narrative strategy for the brand, and how each piece of content fits inside that structure
Understand and constantly reference user personas/audience avatars
Collaborate with stakeholders to create compelling messaging and copy that helps shape a consistent brand experience across all channels
Clearly present messaging concepts and provide advice and guidance on the tone and voice for campaigns
Produce clear, concise, error-free content that adheres to style guidelines
Partner with SEO channel experts on content creation to maximize reach
Perform background research as needed
Collaborate and communicate effectively with internal teams and clients
Qualification
Required
5+ years copywriting experience
Experience producing content in a digital marketing environment
Strong writing, grammatical, and proofreading skills
Extensive background working with Fortune 1000 enterprise clients
Experience leading content-related client communications
Be familiar with performance marketing KPIs, and unflustered by the need to flex or pivot content based on these data insights
Prior exposure to working within a startup or small business
Skilled at aligning expectations across team members and clients
Passionate about working with people and teams
Experience working with freelancers and contractors
Excellent verbal and written communication skills
Strong analytical and problem-solving skills
Proficient with Google Suite and related software
Company
Apiary Digital
Apiary Digital is a marketing collective that drives impressive results while developing meaningful working relationships.