Irwin · 2 hours ago
Territory Sales Manager
Grand Rapids, MI
Full-time
Hybrid
Mid, Senior Level
5+ years expIrwin is a company focused on providing solutions in the Learning market, and they are seeking a Territory Sales Manager to lead sales activities within a designated geographic area. The role involves managing the entire sales cycle, developing relationships with key stakeholders, and collaborating with internal teams to ensure successful project execution.
FurnitureManufacturingTheatreWholesale
Responsibilities
Lead early engagement with key project stakeholders (e.g., architects, owner’s representatives, contractors) to understand needs and present Irwin solutions that create value
Manage all aspects of sales activity for assigned projects from initial contact through final sale and follow-up
Maintain regular customer contact to build relationships and support long-term account development
Develop and maintain strong relationships with the architectural and design community, ensuring consistent communication and service
Identify new project opportunities and proactively expand Irwin’s market share in the region
Travel regularly within the assigned territory to visit clients, job sites, and partners
Demonstrate deep knowledge of Irwin's broad product line, including configurations and applications
Collaborate with engineering, sales leadership, and customers to define and support special/custom product needs early in project development
Apply creative, analytical, and solution-based thinking to customer and project challenges
Partner with internal teams including Marketing, Project Management, and Installation to support seamless project execution
Identify and communicate special product requirements to enable early collaboration and project planning
Serve as a visible role model of Irwin’s values through consistent, ethical behavior and commitment to customer satisfaction
Demonstrate excellence in teamwork, professionalism, and a service-oriented mindset across all interactions
Actively manage and track sales activity using the company’s CRM system
Maintain up-to-date records of customer interactions, opportunity status, and project timelines
Qualification
Required
Bachelor's Degree in an appropriate field of study or equivalent work experience required
3+ years of sales management experience, preferably in specialty furniture, construction, or architectural equipment
5+ years of experience collaborating with internal and external stakeholders in a cross-functional environment
Proven ability to work with contractors, architects, construction managers, and customers to align solutions with business objectives
Strong verbal and written communication skills, with a professional and polished demeanor
Strong mathematical aptitude and basic accounting skills
Proficiency in CRM systems and Microsoft Office Suite
Ability and willingness to travel regularly within the assigned territory
Company
Irwin
At Irwin, we don’t just make seating, we make experiences. As a leading manufacturer of fixed and telescopic seating products.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Ray VanderKooi
SVP Risk Management & Compliance, CFO
Recent News
Sports Business Journal
2025-10-24
Company data provided by crunchbase