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MEDiSTRAVA, an Inizio Company · 1 hour ago

Business Development Director

United States

Full-time

Hybrid

Director/Executive

$140K/yr - $170K/yr

MEDiSTRAVA, an Inizio Company, is a global medical communications agency seeking a Business Development Director to lead proactive business acquisition within the pharmaceutical industry. The role involves strategic pipeline building, stakeholder engagement, and driving new revenue across global markets.

Health CareMedicalPharmaceutical

Responsibilities

Within the assigned account set (“Territory”) co-create strategic growth plans with Client Services/IGP leads to identify priority targets for:

Expansion into white space within existing accounts or

Pursuing net-new companies aligned with Inizio’s scientific expertise

Translate strategic objectives into actionable tactics, including, but not limited to:

Stakeholder mapping

Crafting client-specific value propositions

Selecting optimal engagement channels

Maintain accountability for operationalizing these plans, ensuring timely execution and measurable progress toward growth goals

Establish a “feedback loop” mechanism with internal stakeholders to ensure continued engagement and facilitate agile course-correction based on market realities

Embed with the Client Services teams to help assess the current portfolio of business and:

Participate in reviews of the current business and help to focus the Client Services teams on actionable and specific activities to drive future growth

Help the Client Teams with long-term assessment of the business viability and growth prospects and lead business diversification discussions, e.g.: identifying net new prospects that could support or replace existing book of business at risk

Support the integration of the entire Inizio portfolio of services into the medical agencies. Facilitate cross-agency integration through introduction of specialist products and services

Conduct outbound research and outreach to new pharma/biotech targets and therapeutic areas

Qualify, nurture, and convert cold leads into viable opportunities autonomously managing the “sales funnel”

Build external credibility through high-impact outreach: direct email, LinkedIn, conference engagement, on-site visits

Ensure continued engagement of client stakeholders between projects through thought leadership sharing, touch points at events, etc. to build and maintain long-term relationships

Collaborate closely with Inizio SMEs, Medical Writers, AI/Analytics, and Consulting leads to develop tailored proposals

Embrace team culture: your skills are an asset to Inizio, you will be invited to share your knowledge with your colleagues and take on mentorship responsibilities to help improve overall team performance and reinforce the feeling of the common purpose of the Inizio Medical Business Development team

Pipeline management in CRM (HubSpot):

Engagements

Stage attribution

Value estimation

Timing

Track key metrics: lead pipeline health, conversion ratios, revenue forecasts, and win rates

Regularly report to Growth leadership to inform territory health, strategic priorities (e.g.: current and upcoming Preferred Provider assessments), limiting factors and concerns, etc

Embrace rejection, refine messaging, and iterate engagement approaches under pressure-driven targets

Maintain high levels of ownership, organization, and discipline across long lead-cycle sales efforts

Qualification

Sales experienceBusiness developmentScientific communicationStakeholder managementCRM proficiencyResilienceEmotional intelligenceTeam collaborationSelf-motivation