Halo Dream, Inc. · 1 day ago
Social Media Content Creator
Halo Dream, Inc. is a designer and distributor of juvenile products, headquartered in New York City. They are seeking a Social Media Content Creator to enhance their presence on various social platforms by producing engaging content and collaborating with creative teams to align with marketing goals.
BabyE-CommerceFashionTextiles
Responsibilities
Produce short-form, platform-native videos (TikTok, Reels, Shorts, Meta ads) with strong hooks, pacing, and storytelling
Edit paid ads with multiple A/B variants tailored to platform specs and performance data
Transform long-form or livestream footage into 5–10+ snackable clips with ease
Add motion graphics, text overlays, captions, transitions, and visual effects that enhance clarity and engagement
Bring fresh ideas weekly based on trends, consumer behavior, and cultural moments
Create thumb-stopping static and motion assets—carousels, IG story sets, reels, covers, UGC-style graphics, ad templates
Design high-performing paid social creative across Meta, TikTok, and Pinterest
Build reusable templates and frameworks for repeatable efficiency
Explore new creative formats that push the boundary of social-first brand expression
Participate in brand, campaign, and channel discussions to understand goals and translate them into strategic social video/graphic content
Pitch ideas rooted in trends, data, and platform insights
Interpret performance metrics to identify what’s working, what’s not, and where to pivot
Collaborate with content & creative teams to ensure content aligns with launches, product priorities, and brand storytelling
Bring proactive, strategic thinking — not just execution — to the table
Use trend analysis to inform content ideation and campaign development, collaborating with the team as strategies and calendars are developed and finalized
Support brand-level content (e.g., homepage videos, campaign visuals, evergreen storytelling) as part of broader marketing initiatives
Qualification
Required
3+ years of experience creating mobile-first social content for consumer brands
A portfolio showcasing short-form video, social graphics, and content you conceptualized, shot, and edited yourself
Strong editing ability in tools such as CapCut, InShot, Instagram Edits, TikTok Studio, Adobe Premiere, After Effects, or similar
Strong visual design skills in Adobe Creative Suite and/or Canva
Deep knowledge of TikTok, Instagram, YouTube Shorts, Pinterest, and emerging social platforms
A record of content that drove engagement, conversation, or measurable performance
Naturally curious about social behavior: you're always asking: Why did this go viral? How could we do this better?
Ability to balance self-sufficiency in spotting and bringing trends/ideas for creative as well as being comfortable executing with briefs
Nimble at navigating a fast-paced environment and can bring an idea to life with independent thinking alongside quick direction and examples
Organized and proactive, with the ability to manage multiple projects, prioritize tasks, and work independently when needed
Resourceful, and can thrive in a scrappy content lab
Preferred
Experience creating for parent, kid, or family-focused brands
Ability to ideate, concept, and write short, clever, scroll-stopping captions, copy or hooks
Comfortable on camera—or skilled at directing others with confidence
Motion design skills or light animation capabilities
Experience with UGC-style storytelling
Familiarity with paid social best practices
Benefits
Comprehensive set of benefits and incentives
Company
Halo Dream, Inc.
About Halo Dream, Inc.: Headquartered in New York City with over 60 employees around the world, Halo Dream, Inc.