The Coca-Cola Company · 1 hour ago
Senior Product Manager, Sales CRM Platform
US - GA - Atlanta
Full-time
Onsite
Senior Level
$167K/yr - $187K/yr
5+ years expThe Coca-Cola Company is a global leader in the beverage industry, and they are seeking a Senior Product Manager for their Core CRM Platform. This role involves owning the vision and strategy for the platform that supports sales execution, improving data flows, and collaborating with cross-functional teams to enhance the sales experience.
Consumer GoodsFast-Moving Consumer GoodsFood and BeverageManufacturing
No H1B
Responsibilities
Own the vision, outcomes, and roadmap for the Core CRM Platform that underpins sales execution across retail and foodservice teams
Define the most important platform problems to solve, balancing stability, scalability, and flexibility
Establish clear success metrics tied to platform reliability, data quality, adoption, and downstream experience enablement
Lead discovery through system analysis, partner input, data review, and experimentation to identify the highest-leverage platform improvements
Translate insight into a clear, prioritized roadmap and well-defined product requirements
Partner closely with engineering to deliver platform capabilities that are robust, extensible, and aligned to long-term architecture goals
Use performance data and feedback to guide iteration, reduce friction, and improve platform health over time
Improve the architecture, data flows, and integrations that power the sales experience
Strengthen data quality, consistency, and accessibility across systems
Define a configuration model that supports different sales motions and teams without introducing unnecessary complexity
Ensure the platform enables downstream product teams to build high-quality sales experiences efficiently
Align with sales, engineering, data, and adjacent product teams on priorities, dependencies, and shared outcomes
Communicate platform trade-offs and decisions with clarity, especially where stability, speed, and flexibility must be balanced
Contribute to a culture of learning, accountability, and continuous improvement within the product organization
Qualification
Required
5+ years in product management or related fields (engineering, design, data, research)
Education: Bachelor's degree or equivalent practical experience
Demonstrated success shaping and shipping digital products that meet user needs and deliver business impact
Proficiency in modern discovery and delivery practices
Strong analytical thinking, with comfort using data and experimentation in decision-making
Clear, compelling communication across technical and non-technical audiences
Ability to balance multiple priorities and make thoughtful trade-offs in complex environments
Preferred
Experience building or managing platform products that serve multiple teams or business units
Familiarity with CRM systems or customer-data platforms (any technology stack)
Exposure to integration design, data modeling, or workflow orchestration
Benefits
A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
Company
The Coca-Cola Company
The Coca-Cola Company is a soft drink manufacturer & distributor that makes a variety of soft drinks, including diet coke and regular coke.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1919-09-05IPO
Leadership Team
Henrique Braun
Chief Operating Officer
Jennifer Henry
Senior Vice President, Strategy and Corporate Development
Recent News
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