SolarWinds · 2 hours ago
Public Sector Product Marketing Manager
SolarWinds is a people-first company focused on enriching the lives of those they serve. They are seeking a Public Sector Product Marketing Manager to drive product positioning, content development, and go-to-market strategies tailored to public sector segments.
Cloud ManagementDevOpsInformation TechnologyIT InfrastructureManagement Information Systems
Responsibilities
Product Positioning & Messaging
Craft compelling messaging that resonates with IT professionals and decision-makers in the public sector
Align product value propositions with public sector needs and compliance requirements
Content & Asset Development
Create and manage marketing assets including web content, collateral, presentations, and sales enablement tools
Support campaign visuals and messaging with high-impact creative in partnership with creative team
Market Intelligence & Feedback
Conduct competitive and market research and gather customer insights
Provide feedback to product and marketing teams to refine strategy and messaging
Sales Enablement
Equip sales teams with tools, training, and messaging tailored to public sector buyers
Support sales processes, sales plays and public sector procurement processes.Go-to-Market Strategy & Execution
Develop and execute GTM strategies tailored to public sector segments
Partner with campaigns team to launch campaigns across digital, paid media, PR, social, and events
Cross-functional Collaboration
Partner with product, corporate marketing, sales, and demand generation teams
Ensure consistent messaging and seamless execution across channels
Performance Analysis
Define KPIs and analyze marketing performance
Use data-driven insights to optimize future initiatives
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field
5–7 years of experience in product marketing, with at least 2 years focused on public sector
Strong understanding of SaaS, cloud infrastructure, or IT management solutions
Excellent communication, storytelling, and project management skills
Experience working in cross-functional teams and fast-paced environments
Preferred
Master's or MBA
Company
SolarWinds
SolarWinds provides information technology and management software that manages IT infrastructures.
H1B Sponsorship
SolarWinds has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6)
2024 (8)
2023 (2)
2022 (10)
2021 (10)
Funding
Current Stage
Public CompanyTotal Funding
$532.5MKey Investors
CPP Investments
2025-02-07Acquired
2021-02-16Post Ipo Equity
2020-12-07Post Ipo Secondary· $315M
Recent News
The Harvard Law School Forum on Corporate Governance
2025-12-07
Company data provided by crunchbase