Injuria ยท 2 hours ago
Digital Advertising (Personal Injury)
United States
Contract
Onsite
Entry, Mid Level
$20/hr - $35/hr
2+ years expInjuria is a tech-first lead generation company specializing in the personal injury legal space. They are seeking a part-time Digital Advertising Specialist with proven personal injury advertising experience to manage and optimize multi-channel paid campaigns.
Information Technology & Services
No H1B
Hiring Manager
Matt George
Responsibilities
Launch, manage, and optimize PI lead generation campaigns across multiple platforms with multi-state targeting
Set up new campaigns from scratch with minimal direction
Edit and adapt video content from our UGC creators for various ad platforms
Leverage our proprietary data insights to improve targeting and ad performance
Conduct A/B testing to continuously improve cost per lead and conversion rates
Collaborate with founders to develop data-driven strategies for scaling campaigns
Provide clear reporting on campaign performance and optimization opportunities
Qualification
Required
Minimum 2 years of hands-on experience running personal injury advertising campaigns (NON-NEGOTIABLE)
Proven track record of generating qualified MVA, slip & fall, and other PI leads
Expert-level proficiency in Google Ads and Meta Business Manager
Experience with TikTok Ads and YouTube advertising
Strong understanding of PI compliance requirements and ethical advertising standards
Ability to work independently and make strategic decisions without constant oversight
Data-driven mindset with experience analyzing campaign metrics and making optimization decisions
Preferred
Experience with medical malpractice or workers' compensation lead generation
Basic video editing skills (trimming, text overlays, simple transitions)
Familiarity with multi-state campaign management and geo-targeting
Experience working with landing pages and conversion optimization
Understanding of call tracking and lead qualification processes
Benefits
Potential opportunity for full time employment after 2 months of contracting
Direct access to proprietary data tools that give campaigns a competitive edge
Opportunity to shape advertising strategy at a fast-growing startup
Collaborative environment where your expertise is valued and knowledge-sharing is encouraged
Company
Injuria
Injuria is an AI-powered intelligence platform for the personal injury legal industry.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase