Apply on Employer Site

National Football League (NFL) · 3 hours ago

Growth Audiences Marketing Associate (External Staffing Agency)

New York, New York, United States

Full-time

Onsite

Senior Level

$45/hr - $55/hr

5+ years exp

NFL is seeking a highly organized and culturally minded leader to support Growth Audience marketing efforts. This role will assist in executing the youth and Flag Football marketing strategy and requires strong project management skills and collaboration with various stakeholders.

American FootballMedia and EntertainmentSporting GoodsSportsSports Leagues and Teams

Responsibilities

Support and document Growth Audience marketing strategies, objectives and performance measures

Translate Growth Audience marketing priorities and tactics into consistent, clear and calendarized plans

Maintain and update centralized planning frameworks and toolkits for cross-functional uses

Produce presentations and communication materials for leadership

Project manage and execute fully integrated marketing campaigns for top initiatives, including NFL FLAG, NFL FLAG Championships

Execute flag football marketing strategy, working with key internal and external stakeholders, helping to build out support efforts on the ramp up to Flag Football’s debut in the LA28 Olympic Games

Build weekly trackers and dashboards to capture flag support across broadcast integrations, landing page KPIs and club and partner activations

Support amplification efforts across NFL Tentpoles (PBG, Super Bowl, International Games), driving strategy and execution of deliverables across broadcast team, clubs, football development, comms, social and sponsorship

Continuously identify and unlock synergies across broader flag football strategy, stakeholders and partners

Support and own key youth partner relationships with day-to-day support needs including asset tracking, building Go To Market plans, amplification efforts and internal tracking

Coordinate key meetings and input-gathering processes

Identify emerging trends to help inform strategy

Qualification

Brand marketingSports marketingProject managementPowerPoint proficiencyExcel proficiencyCultural awarenessVerbal communicationWritten communicationCollaborationDetail-orientedProblem-solving

Required

5+ years in brand or sports marketing, agency partnerships or other relevant roles

Bachelor's degree required

Strong project management skills and comfort working with a variety of stakeholders to hit deadlines

Proficiency with PowerPoint and Excel

Excellent verbal and written communication skills

Highly collaborative team player

Detail-oriented and highly organized

Resourceful and proactive problem-solver

Passionate about Culture and globally minded

Flexible, self-motivated, and eager to learn

Benefits

Comprehensive benefits offerings

Company

National Football League (NFL)

The National Football League is America's most popular sports league, comprised of 32 franchises that compete each year to win the Super Bowl, the world's biggest annual sporting event.

Founded in 1920

New York, New York, USA

1001-5000 employees