Marketing Manager jobs in United States
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Noon Whistle Brewing · 3 hours ago

Marketing Manager

Noon Whistle Brewing is hiring a Marketing Manager to craft and tell the story of their beer, beverages, brand, and values. The role focuses on developing a robust marketing strategy, overseeing brand and content generation, and driving customer retention and demand creation efforts.

BrewingCraft BeerFood and BeverageFood ProcessingWine And Spirits

Responsibilities

Develop reporting tools to inform strategic decision-making, providing regular status updates
Oversee third-party partners for design, web, merchandise, PR, and other areas deemed necessary
Evolve marketing KPIs, business processes, and partner roster
Collaborate cross-functionally with each department to support company revenue growth and an accountable team culture
Work with leadership team to solidify market positioning to staff, partners, and customers
Maintain a framework of consistency and cohesion with Noon Whistle’s brand across multiple platforms
Oversee digital asset management
Support sales channels by developing of promotional materials for all customer segments
Order and maintain merchandise catalog for consumers and trade swag
Maintain and oversee company website and all other front-end materials
Work to expand the demographic reach of Noon Whistle beyond the existing fanbase
Act as the lead for product launches, working closely with Sales and Production
Proven aptitude for inventive, imaginative, and resourceful problem-solving, and ability to think 'outside the box'; a strong desire to do things differently and better
Editorial responsibilities for social media posts, stories, and replies across social platforms
Develop email marketing programs that deliver value for existing fans of the brand
Oversee best practices for SEO to facilitate more earned media opportunities
Drive attendance to company produced events on and offsite
Craft programs that build awareness for new company products, projects, etc
Exceptional oral and written communication skills; ability to distill complex concepts, craft a compelling narrative, and build an emotional connection through storytelling
Impeccable attention to detail and accuracy
Strong sense of visual design
Oversee all beer/beverage releases, including consumer communication and cross-departmental workflow
Identify market trends that can be leveraged into business opportunities
Support partners with targeted press information and sample product shipments
Target key influencers and act as a liaison for Noon Whistle wherever appropriate
Customize and deploy a launch plan for all major company initiatives

Qualification

Growth marketingBrand storytellingSocial media marketingEmail marketingSEO best practicesAdobe SuiteGoogle AnalyticsVisual designOral communicationWritten communicationAttention to detail

Required

2+ years of experience in marketing in the CPG and/or craft beverage industry
MS Office / Google Analytics / Adobe Suite skills / AI Platforms
Passion for understanding business drivers and executing against them
Expertise with web/email/social media and reporting platforms including Google Analytics
Ability to distill complex ideas into ones that are easy to navigate and resonate with people in the real world
Experience planning brands based upon creativity, strategic alignment, and consumer impact

Preferred

Bachelor's degree or higher in Marketing or Business preferred
2+ years of focus on performance-based growth marketing preferred

Benefits

401(k)
401(k) matching
Dental insurance
Employee discount
Health insurance
Paid time off
Vision insurance

Company

Noon Whistle Brewing

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Noon Whistle Brewing is craft brewery that produces craft beers and beverages.

Funding

Current Stage
Early Stage
Total Funding
$0.23M
2014-01-03Seed· $0.23M
Company data provided by crunchbase