Senior Paid Social Specialist jobs in United States
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GrowthAssistant · 3 weeks ago

Senior Paid Social Specialist

GrowthAssistant is a fast-growing U.S. team looking for a Senior Paid Social Specialist who is an expert in managing paid social campaigns. The role involves developing, implementing, and optimizing campaigns across various digital channels while collaborating with strategy and creative teams to drive performance and business growth.

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H1B Sponsor Likelynote

Responsibilities

Develop, implement, and optimize paid social campaigns across Facebook, Instagram, TikTok, LinkedIn, Twitter, and more
Manage and allocate ad budgets efficiently to maximize ROI
Set up, execute, and evaluate A/B tests for creative, copy, and targeting
Analyze campaign performance and provide insight-driven recommendations
Collaborate with creative teams to request, refine, and ideate high-performing ad assets
Stay current with trends, platform updates, and paid social best practices
Use segmentation and retargeting strategies to boost performance
Generate weekly reports highlighting trends, optimizations, and insights
Communicate recommendations directly with internal stakeholders via Slack
Build client decks as needed
Partner cross-functionally to align paid social strategy with broader marketing objectives
Maintain strong vendor/platform relationships

Qualification

Meta paid campaignsPaid social campaign optimizationLooker StudioExcel/Google SheetsOrganic social managementWrittenA/B testingVerbal EnglishCollaboration with creative teams

Required

4+ years of experience managing Meta paid campaigns (Facebook/Instagram is a MUST)
2+ years of organic social management experience
Ability to speak confidently about insights, strategy, and optimization rationale
Proficiency with Looker Studio or similar analytics tools
Strong Excel/Google Sheets skills (pivots, formulas, analysis)
Excellent written and verbal English communication
Hands-on experience with Twitter, Facebook, and LinkedIn

Preferred

Experience with TikTok, Reddit, LinkedIn, Snapchat ads (nice-to-have but preferred)
Experience creating quick design assets in Canva or similar tools
Familiarity with Slack, Gmail, and modern collaboration platforms
Comfort working in fast-paced, performance-driven environments

Company

GrowthAssistant

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GrowthAssistant is a staffing agency that recruits and trains professionals to handle marketing tasks and campaigns for businesses.

H1B Sponsorship

GrowthAssistant has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)

Funding

Current Stage
Early Stage
Company data provided by crunchbase