Rocket Clicks ยท 2 hours ago
Paid Media Manager
United States
Full-time
Remote
Mid, Senior Level
$75K/yr - $90K/yr
5+ years expRocket Clicks is a digital marketing agency focused on helping Family Law Firms grow their business. The Paid Media Manager is responsible for managing multi-channel paid media campaigns, optimizing performance, and ensuring high-quality lead generation for clients.
AdvertisingDigital MarketingE-Commerce
Responsibilities
Develop and own strategic campaign roadmaps for each client, defining platform mix, targeting strategies, and a clear testing and optimization plan
Execute and iterate on our proven industry-specific playbooks for Family Law, adapting them to individual client needs while upholding company best practices and First Principles
Ideate, test, and evaluate experiments designed to improve client performance
Proactively manage monthly ad spend for each client, ensuring budgets are not just spent but optimized to deliver maximum return on ad spend
Analyze campaign performance data for monthly and quarterly reporting
Monitor KPIs and proactively identify opportunities for improvement or risk mitigation
Serve as the quality assurance lead for conversion tracking, ensuring data integrity and fast issue resolution
Audit internal and prospect accounts to validate strategy and identify opportunities for growth
Partner with the Paid Media Director to translate client goals into actionable campaign plans
Work with design and editing partners to ensure all creative assets are compelling, brand-aligned, and conversion-focused
Delegate and document tasks within Agile sprint planning, ensuring efficiency and clarity for support team members
Mentor junior specialists or supporting contributors, fostering development and knowledge sharing
Contribute to continuous improvement of team documentation, SOPs, and cross-functional communication
Maintain accurate sprint planning documentation and delegate tasks effectively across team members
Contribute to our internal operational efficiency by proactively identifying and implementing automation opportunities that streamline workflows, reporting, and campaign setup
Identify and implement automation opportunities to streamline workflows and reporting
Ensure campaigns are delivered on time, within scope, and at expected quality standards
Qualification
Required
Bachelor's degree or equivalent professional experience
5+ years of professional experience in digital marketing; 3+ years specialized in paid media management
Prior experience working within an agency or professional services environment
Prior experience leading or mentoring contributors in an agency or team environment
Demonstrated success managing monthly ad spend exceeding $100,000 across multiple accounts
Technical excellence across all relevant paid media platforms/channels
Preferred
Experience supporting local lead generation-focused clients preferred, especially within competitive verticals like Family Law
Benefits
Unlimited PTO & Sick Leave
Medical Insurance (including FSA & HSA Options)
Dental Insurance
Vision Insurance
401(k) (with a company match)
Life Insurance
Long-term Disability
Short-term Disability
Company
Rocket Clicks
We are a diverse and eclectic collection of left brains and right brains with a die-hard passion for digital marketing.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Tyler Dolph
Chief Executive Officer
Company data provided by crunchbase