Senior Product Marketing Manager jobs in United States
cer-icon
Apply on Employer Site
company-logo

Qualys · 7 hours ago

Senior Product Marketing Manager

Qualys is leading the industry with its pioneering vision of a Risk Operations Center that empowers organizations globally to proactively identify, prioritize, and reduce cyber risks across the entire digital infrastructure. We are seeking a senior product marketing manager for our risk remediation solution, Eliminate, who will have complete GTM ownership and be responsible for the GTM success of the product line while guiding product strategy and aligning marketing and sales plans with customer needs.

Business Process Automation (BPA)ComplianceSecuritySoftware
check
H1B Sponsor Likelynote

Responsibilities

Be the ‘GTM Owner’ of the Risk Remediation solutions and constantly think about how to grow the revenue, win customers and activate the market including new avenues for monetization
Do the regular business analysis of the product’s revenue along with PM, Sales, Leadership and understand and report on various metric such as cross-sell, up-sell, expansion, renewal and come up with business plan to improve on each of the metric and present to leadership team
Pipeline and Lead Generation -come up with campaign ideas to generate the leads for the business and execute the plan to convert pipeline to close won
Create thought leadership content, including white papers, webinars, emails, presentations, etc
Imaginative, Creative and Artful in creating messaging that is defensible, clear and monetizable
Research the competitive landscape, determine how competitors are positioned and develop optimized positioning strategies and support documents for the TotalCloud. Educate the sales team on how to address competitors in the field
Pricing and Packaging – evaluate various monetization options including freemium, premium and packaging with other Qualys products etc. to drive the customer adoption and revenue growth
Product-led-growth (PLG) / Product-Led-Sales (Sales) – Activate sales plays and pipelines by driving new ideas to drive PLG/PLS sales motion to build and drive Pipeline – be innovative and think about the various digital marketing and demand gen campaign to manage leads – acquire, nurture and convert them to paid customers
Design, deliver and train the Qualys Sales Team on value-based demonstration of our products
Develop sales enablement collateral including customer product presentations decks and demo scripts
Foster strong relationships with customers to gather feedback, understand pain points, and translate insights into product requirements along with the PM team

Qualification

GTM ownershipProduct marketingSecurity products experienceBusiness analysisSales enablementCreative messagingCustomer relationship managementPresentation skills

Required

Bachelor's degree in science, technology, or engineering
7+ years of experience in product marketing, with a focus on security products and solutions
Proven experience in launching security products and driving revenue growth
Understanding of the various aspects of security industry with passion in working with customers/sales
Proven development of external-facing and enablement collateral
Proven track record of use case demo creation
Strong presentation skills
Exhibitable sales and marketing experience in the form of creating technical documentation and/or speakership appearances
Passionate about trying out new ideas to promote the product, testing hypotheses, and making data-driven decisions to course correct
Proven ability to effectively articulate and showcase technology for different use-cases, and to different types of audiences

Preferred

MBA or equivalent experience preferred

Company

Qualys is the pioneer and leading provider of information security and compliance cloud solutions.

H1B Sponsorship

Qualys has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (62)
2024 (57)
2023 (45)
2022 (76)
2021 (57)
2020 (71)

Funding

Current Stage
Public Company
Total Funding
$34M
2012-09-28IPO
2004-11-22Series C· $5.6M
2003-11-12Series B

Leadership Team

leader-logo
Philippe courtot
CEO
leader-logo
Sumedh Thakar
President & CEO
linkedin
Company data provided by crunchbase