VitalCaring Group · 5 hours ago
Marketing Manager
Dallas, TX
Full-time
Onsite
Mid, Senior Level
2+ years expVitalCaring Group is one of the nation’s leading home health and hospice providers. The Marketing Manager will play a pivotal role in planning, developing, and executing strategic marketing initiatives to engage target audiences and drive brand awareness for the company and its services.
Elder CareHealth CareHome Health Care
Responsibilities
Conduct basic market research to identify trends and opportunities
Assist in the planning and execution of marketing campaigns and/or marketing projects
Develop plans, timelines, and budgets
Creating and managing content for various marketing channels, including social media, email, and websites
Collaborating with other team members and departments to ensure cohesive marketing strategies
Tracking, monitoring and reporting on the performance of marketing campaigns
Qualification
Required
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
At least 2-5 years of experience in marketing or a related field such as promotions, sales, or advertising
Proven experience in managing marketing campaigns
Proficiency in marketing automation software (e.g., HubSpot, Bitrix24)
Strong analytical skills to evaluate marketing campaigns and strategies
Excellent communication and interpersonal skills to collaborate with various teams and stakeholders
Creative thinking and problem-solving abilities to develop innovative marketing strategies
Conduct basic market research to identify trends and opportunities
Assist in the planning and execution of marketing campaigns and/or marketing projects
Develop plans, timelines, and budgets
Creating and managing content for various marketing channels, including social media, email, and websites
Collaborating with other team members and departments to ensure cohesive marketing strategies
Tracking, monitoring and reporting on the performance of marketing campaigns
Preferred
Healthcare/Home health experience a plus
Benefits
Comprehensive health, dental, and disability benefits
401(k) program with company match
Generous paid time off
Company
VitalCaring Group
VitalCaring Group is a Medicare-certified home healthcare agency that provides home healthcare services.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
April Anthony
Chief Executive Officer
Jessica Vogt, CPA
Chief Financial Officer
Company data provided by crunchbase