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Springs Window Fashions · 2 hours ago

Digital Content Analyst

Middleton, WI

Full-time

Hybrid

Entry Level

1+ years exp

Springs Window Fashions is a leader in the custom window treatment industry, and they are seeking a Digital Content Analyst to create, manage, and optimize digital content across various online platforms. This role involves collaborating with cross-functional teams and implementing SEO best practices to enhance content visibility and engagement.

Consumer Goods

Responsibilities

Collaborate with the following departments: Marketing, Product Management, Sales, and Customer Service to ensure all content is aligned, cohesive and implemented online for product launches and campaigns by launch date

Update and post content within the residential sites and dealer portals through a Content Management Systems (CMS) or other platforms when applicable for run-the-business maintenance, blogs, promotions and rebates

Connect with strategic partners, digital product teams and IT: testing new functionality (on various browsers and devices), implementing winning results for A/B tests, adding new content to grow-the business projects, and troubleshooting online errors

Utilize search engine optimization (SEO) best practices, such as keyword research, to ensure content is visible and ranks well in search results

Qualification

Content Management Systems (CMS)Search Engine Optimization (SEO)HTMLCSSData analysisDigital marketingProject managementWritten communicationVerbal communication

Required

2–4-year Associate, Technical, or Bachelor's Degree in - Web Design, Digital Media, Multimedia Arts, Internet Marketing or equivalent digital related field

A minimum of year of professional work experience

Portfolio of past work

Knowledge in Content Management Systems (CMS), HTML, CSS, ADA (and SEO)

Core competencies include data analysis, design principles, digital marketing knowledge, and strong project management skills

Must be organized and deadline driven

Excellent written and verbal communication skills