ProdataKey ยท 10 hours ago
Sales Development Representative - Digital Advertising
MarketStar is a leading company focused on creating growth for clients, employees, and the community. They are seeking a Sales Development Representative to support their Digital Advertising team in driving revenue growth for Small-to-Midsize Business prospects through effective outreach and relationship building.
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Responsibilities
Execute a proactive outreach process including phone calls, emails, and social selling to identify and qualify new accounts for the Digital Advertising platform
Build and maintain influential relationships with potential advertisers and internal sales counterparts via high-frequency interactions
Identify growth opportunities by using prospecting tools like ZoomInfo and LinkedIn Sales Navigator to reach key decision-makers
Qualify leads through a structured discovery process, setting up high-value meetings and calls between potential clients and the Client Partner team
Develop a deep understanding of Digital Advertising solutions to effectively communicate benefits and provide tailored solutions to prospects
Follow best practices for lead management, ensuring a seamless transition from initial outreach to deal closure within the sales cycle
Maintain accurate records of all sales activities and client interactions within the CRM (Salesforce) to ensure data integrity
Track and analyze key metrics to measure the success of outreach campaigns and provide feedback on customer sentiment and market trends
Attain daily, weekly, and monthly targets for outbound activities and qualified meeting quotas
Qualification
Required
Proven results orientation with a drive to achieve and exceed outbound activity and pipeline targets
Exceptional communication and persuasion skills, with the ability to engage potential clients and articulate the value of the Digital Advertising platform
A coachable mindset with a strong commitment to continuous learning and professional development
Strong organizational and time management skills, with the ability to prioritize tasks effectively in a fast-paced environment
A process-oriented approach, ensuring attention to detail and accuracy in CRM management and lead hand-offs
Basic understanding of digital analytics and the ability to interpret data to improve outreach performance
High level of motivation and a proactive, goal-oriented work ethic
Preferred
Prior experience in sales or account management is a plus, specifically within a B2B or digital media environment
Benefits
Structured learning and career development programs
Mental health program
Generous Paid Time Off policy
Paid medical leave
Child/Dependent care reimbursement
Education reimbursement
401k match, hardship loan program, access to financial wellness advisor
Comprehensive healthcare coverage including medical, dental, and vision