Digital Brand Strategist, Lifecycle Marketing jobs in United States
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Morgan & Morgan, P.A. · 8 hours ago

Digital Brand Strategist, Lifecycle Marketing

positionBrooklyn, NY
timeFull-time
remoteOnsite
seniorityMid, Senior Level
money$90K/yr - $100K/yr
date5+ years exp

Morgan & Morgan is America’s Largest Injury Law Firm, dedicated to fighting for consumer rights. They are seeking a Brand Strategist focused on Lifecycle Marketing to create effective communication strategies that engage clients and prospects throughout their journey, while collaborating with various teams to ensure brand consistency and trust.

Legal
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Growth Opportunities
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H1B Sponsor Likelynote

Responsibilities

Develop lifecycle strategies that nurture prospects pre-conversion and strengthen relationships post-conversion
Partner with email, content, and UX to grow and segment subscriber audiences; guide newsletters, retention, and engagement campaigns
Shape creative direction and messaging for automated communications across email, SMS, and client app push notifications
Create value-driven touchpoints such as webinars, resource centers, and downloadable content to expand audiences and deepen engagement
Define KPIs for engagement and retention; monitor results and recommend creative optimization opportunities
Collaborate with content, UX, insights, and CRM teams to align messaging with user needs and brand standards

Qualification

Lifecycle marketing experienceCRM marketing experienceAnalytical skillsEmail marketingContent strategyWriting skillsCollaboration skills

Required

5+ years of lifecycle or CRM marketing experience in a digital-first environment
Experience shaping messaging and strategy across social, email and web channels
Proven ability to grow subscriber bases and optimize retention campaigns through content and segmentation strategies
Strong analytical skills, with experience running A/B tests and interpreting engagement metrics
Excellent writing and editing skills with the ability to adapt tone for different audiences and channels
Bachelor's degree in marketing, communications, or related field

Benefits

Medical and dental insurance
401(k) plan
Paid time off
Paid holidays

Company

Morgan & Morgan, P.A.

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John Morgan became a lawyer with a simple mission: To fight for the people, and not the powerful.
dateFounded in 1988
location
Orlando, Florida, USA
people-size1001-5000 employees
web-link
https://www.forthepeople.com

H1B Sponsorship

Morgan & Morgan, P.A. has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (2)
2022 (1)
2020 (3)

Funding

Current Stage
Late Stage

Leadership Team

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Casey Civiello
General Manager of Premises Liability
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Recent News

GlobeNewswire
Morgan & Morgan Announces Record-Breaking Year Of Awards
2025-12-19
Business Insider
How making billions actually works, according to a billionaire
2025-11-27
Tubefilter
What happens when America’s largest injury law firm goes “all in” on YouTube? Just ask Morgan & Morgan.
2025-11-21
Company data provided by crunchbase