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Compliancy Group · 8 hours ago

Marketing Operations

United States

Full-time

Remote

Mid Level

Compliancy Group is dedicated to simplifying healthcare compliance through innovative software and expert guidance. They are seeking a Marketing Operations leader to optimize their HubSpot marketing and revenue operations infrastructure, focusing on improving existing setups and ensuring strong funnel performance.

AccountingSaaSSoftware

Responsibilities

Own and optimize HubSpot Marketing & RevOps infrastructure across forms, workflows, lifecycle stages, lead routing, and integrations—ensuring data integrity, clean handoffs to BDRs, and a scalable foundation for growth

Design, manage, and continuously improve digital execution including marketing forms, landing pages, attribution setup, and campaign tracking to ensure all inbound and outbound motions are measurable and conversion-optimized

Build and maintain core funnel and BDR reporting (MQL → SQL → pipeline → revenue), partnering closely with Sales and BDR leadership to surface insights on lead quality, follow-up speed, conversion rates, and meeting outcomes

Diagnose and streamline existing funnel workflows by auditing lead scoring, lifecycle logic, automation rules, and edge cases—reducing leakage, eliminating manual workarounds, and increasing confidence in reporting for leadership and the board

Serve as an operational problem-solver, proactively identifying gaps or inefficiencies and recommending practical solutions as new go-to-market initiatives, segments, or campaigns are introduced