Star Valley Health · 21 hours ago
Marketing Specialist
Afton, WY
Full-time
Onsite
Mid Level
$57K/yr - $85K/yrStar Valley Health is dedicated to upholding its mission, vision, and values while seeking a Marketing Specialist to lead their marketing department. The role involves directing the strategic marketing plan, overseeing marketing materials, and ensuring effective communication to promote service line growth and a positive return on investment.
Facilities Support ServicesHealth CareHospitalMedicalNon ProfitPrimary and Urgent Care
Responsibilities
Management and implementation of the strategic marketing plan. This will include but not limited to traditional, social, and digital campaigns along with a reputation management program and events through the marketing department
Oversee creation and publication of all marketing materials in line with marketing goals
Monitor and report on effectiveness of marketing communications to ensure a positive ROI
Maintain effective internal communications and relationships to ensure that all relevant staff are kept informed of marketing objectives and activities
Formulate, direct and coordinate marketing policies and protocols
Submit ideas for public relations and marketing programs designed to enhance and grow the services and SV Health brand
Assist in monitoring active public relations programs and develop ways to improve those campaigns
Work closely with departments to develop collateral pieces to educate the community and potential patients about SV Health services
Support presentations by assembling data, photos and videos, slide shows, and service line brochures
Prepare mailers and brochures by coordinating content and graphics; arrange printing and mailing labels
Maintain marketing and promotional items by checking and replenishing inventory within budget
Provide public relations tracking and research information by collecting, analyzing, and summarizing data and trends
Coordinate and maintain external and internal communications through traditional, social, and digital channels
Attendance at outside activities, night meetings or irregular working hours will be required
Other duties and tasks as assigned or arise
Qualification
Required
Expertise written, editing and oral communication
Sound analytical, imaginative, project management and problem-solving skills
Strong multi-tasking skills with the ease of changing directions upon request and need
Confident and dynamic personality
Ability to work unpredictable hours, including some evenings and weekends
Excellent communication and decision-making skills
Familiarity with online content marketing and social media development strategies
Constant sitting, walking, pushing, bending, and reaching with periodical standing throughout the work day. Exposure to outside elements when duties require
Knowledge of modern office procedures and equipment, business English, grammar, business correspondence formats and composition
Serve as liaison between the public relations department and all other departments and/or patrons of organizations throughout the community
Excellent organization and prioritization abilities
Ability to work as a team member or alone as determined by the situation
Comply with HIPAA and other local, state and federal regulations
Bachelor's Degree in Marketing, Business Administration, Communication or related field
Microsoft Office, Adobe Creative Cloud, and social media platform knowledge
Proven success in development of multi-channel advertising, marketing, web and social media campaigns
Develop, implement, and maintain systems/procedures to ensure compliance with all state and federal guidelines
Strong social media skills
Company
Star Valley Health
Star Valley Health is a non-profit organization that delivers medical, physical therapy, urgent care, and other health care facilities.
201-500 employees
Funding
Current Stage
Growth StageRecent News
2025-10-17
Company data provided by crunchbase