Donor Relations Group · 15 hours ago
Integrated Marketing Specialist
Donor Relations Group is seeking an experienced Integrated Marketing Specialist to join their team during a period of growth. The role involves leading social media presence, overseeing e-commerce operations, and managing marketing initiatives to expand the organization's reach and engage with nonprofit professionals.
Responsibilities
Create, schedule, and publish daily content across DRG’s social media channels and multiple accounts
Develop engaging posts and campaigns that reflect DRG’s brand voice, key values, and donor relations thought leadership
Monitor comments, messages, and community engagement, responding quickly and escalating as needed
Maintain a content calendar to ensure all posts are aligned with sales cycles, webinars, product launches, and partnerships
Support content creation for downloadable resources, webinars, conferences, workbooks, and partner promotions
Must have strong social media instincts, be able to quickly identify what will resonate with our audience, and create content that reflects current trends while staying true to our brand
Design marketing collateral including social graphics, reports, slide decks, worksheets, templates, and partner promo assets
Edit and update slide decks for DRG webinars, conference presentations, and trainings
Edit and produce short- and long-form videos for social media, campaigns, trainings, and product pages
Support the creative development of new DRG products, toolkits, templates, and downloadable resources
Assist in building email marketing campaigns, automation workflows, and segmented sales funnels in HubSpot
Support content management in Wix, including product pages, event listings, and blog posts
Manage DRG’s e-commerce storefront in Shopify, including but not limited to posting new products, uploading assets, optimizing descriptions, product discounts, and keeping the product catalog organized
Assist with product creation, including preparing files, formatting templates, and editing resource materials
Set up Zoom webinars and virtual events, including back-end setup, speaker access, branding settings, and registration integrations
Support SEO and optimization initiatives to increase visibility among nonprofit audiences
Pull analytics and reporting across CRM, social media, email, website, and storefront to guide strategy
Use Basecamp daily to assign and manage tasks, deadlines, and priorities
Work closely with leadership on projects including product launches, partnerships, conferences, and marketing campaigns
Support execution of integrated campaigns for webinars, conferences, sponsorships, and resources
Maintain internal processes, brand standards, and campaign documentation
Must excel at project management, juggling multiple deadlines, and keeping workstreams organized in a fast-paced, adaptable, and changing environment
Supporting company growth initiatives by helping expand DRG’s reach into new markets, audiences, and verticals
Identifying and engaging with industry media outlets to increase DRG’s visibility through interviews, articles, podcast features, and sector-wide publications
Coordinating outreach to prospective partners, including vendors, platforms, and mission-aligned organizations that can enhance DRG’s offerings and audience reach
Providing publicity support for DRG’s speakers and thought leaders, ensuring their expertise is showcased through appearances, features, and speaking opportunities
Managing speaking and training engagements, including inquiries, scheduling, proposals, logistics, and follow-up to ensure a seamless and professional experience for hosts and participants
Qualification
Required
Undeniable passion for social media, marketing, and/or nonprofit work and fundraising
3+ years of professional social media management experience for an organization, brand, or business
Experience with SEO, analytics platforms, CRM tools, social scheduling platforms, and project management software
A creative mind who enjoys crafting witty, engaging, and on-brand social media content
A wicked sense of humor (we take the work seriously, but not ourselves)
Passion for staying current on trends, platforms, and strategies in digital marketing and social media
Strong writing and communication skills, with the ability to adapt to DRG's bold, gratitude-first brand voice
Strong organizational and project management skills, with the ability to work independently and thrive in a remote environment
Excellent attention to detail and the ability to manage multiple projects at once
Ability to work collaboratively with a remote team
Experience with Canva, InDesign, Illustrator, or similar graphic design programs
Video editing experience, especially for short-form social media content
Experience managing an e-commerce storefront
Familiarity with HubSpot, Shopify, and modern CRM or e-commerce tools
Skills in segmentation, reporting, and market research
Disney-inspired customer service skills (we believe in the magic of great service)
Resourceful, proactive problem-solver with strong critical thinking skills
Benefits
Flexible and remote work schedule
Competitive compensation
Paid vacations and sick time
A company-owned laptop
Business development incentives
Opportunities for professional development
Access to HubSpot educational resources
Fun work environment full of dedicated, values-based professionals