CoStar Group · 2 hours ago
Product Manager - SEO -
CoStar Group is a leading global provider of commercial and residential real estate information and analytics. The company is seeking a Product Manager for SEO to develop and manage SEO strategies that enhance organic search experiences and drive growth for Apartments.com.
AnalyticsCommercial Real EstateReal Estate
Responsibilities
Shape and manage the SEO product roadmap for Apartments.com’s key domains to execute the SEO strategy
Deliver SEO features and enhancements that support Apartments.com’s business goals, OKRs, and competitive positioning
Drive end-to-end SEO product management efforts, from ideation to execution, across the entire product development lifecycle, ensuring successful delivery and iteration
Communicate SEO strategy, roadmap progress, and performance insights effectively to product, engineering, and sales teams, ensuring transparency and alignment
Lead by example and inspire those around you by consistently building winning SEO features that make Apartments.com the undoubted leader in rental search marketplaces
Utilize qualitative and quantitative data, customer feedback, market research, and competitive analysis to identify and prioritize SEO enhancements and opportunities
Measure and evaluate the success of SEO releases, using metrics and KPIs to inform further optimizations and new product opportunities
Think strategically to design and launch SEO features that not only enhance the customer experience, but also create significant business impact and growth
Comfortably report SEO launch performance updates to product leadership
Forecast and weigh potential impact of new SEO features against one another to make prioritization and tradeoff decisions
Closely partner with engineering teams to identify viable, efficient, and technically sound SEO solutions for each product initiative
Collaborate with UI/UX design, content, analytics, and other product managers to deliver a seamless product experience that resonates with users and achieves intended business objectives
Conduct ongoing user research and launch SEO tests to optimize organic performance
Qualification
Required
Bachelor's degree required from an accredited, not-for-profit University or College
5+ years of digital Product Management experience with a proven track record delivering industry-leading SEO products and solutions
Experience using SEO tools such as Google Search Console, SEMrush, Ahrefs, Botify, Screaming Frog, and/or other analytics tools
Extensive experience planning, documenting, and communicating SEO product requirements and plans to a broad range of audiences
Extensive experience collaborating with design iteratively to balance SEO goals and consumer experience
Demonstrated familiarity with answer-engine optimization (AEO) / generative search models, understanding how content needs to be structured for AI and search systems
Familiarity with evaluating and measuring visibility beyond traditional metrics (e.g., inclusion in chat responses, citation by generative engines) and adapting KPIs accordingly
Extensive experience partnering with engineering teams to build, test, and launch SEO features in lockstep with one another
Experience creating and managing an SEO product roadmap and features
Experience creating wireframes, mock-ups, workflow diagrams, or journey maps to communicate SEO product ideas and proposals
Experience analyzing and evaluating the success metrics of launched SEO features
Excellent interpersonal, communication, and presentation skills
A track record of commitment to prior employers
Preferred
5+ years of digital Product Management experience with a proven track record delivering industry-leading SEO products and solutions
Experience with commercial real estate transactions and/or multifamily property management
Experience developing content for visibility in AI tools such as ChatGPT, Perplexity, Google Gemini
Experience using roadmapping and product management suite of tools such as Jira, Azure DevOps/TFS, Asana, Aha!, Monday.com
Experience using Maze, UserTesting, UserZoom, Dovetail and/or other user research tools
Experience conducting SEO product experiments, SEO split testing, and/or multivariate tests
Benefits
Comprehensive healthcare coverage: Medical / Vision / Dental / Prescription Drug
Life, legal, and supplementary insurance
Virtual and in person mental health counseling services for individuals and family
Commuter and parking benefits
401(K) retirement plan with matching contributions
Employee stock purchase plan
Paid time off
Tuition reimbursement
On-site fitness center and/or reimbursed fitness center membership costs (location dependent)
Access to CoStar Group’s Diversity, Equity, & Inclusion Employee Resource Groups
Complimentary gourmet coffee, tea, hot chocolate, fresh fruit, and other healthy snacks
Company
CoStar Group
CoStar Group (NASDAQ: CSGP) is the provider of commercial real estate information, analytics and marketing services.
Funding
Current Stage
Public CompanyTotal Funding
unknown1998-07-01IPO
Recent News
2025-12-19
2025-12-15
Company data provided by crunchbase