Growth Marketing Specialist jobs in United States
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Yami · 5 hours ago

Growth Marketing Specialist

positionBrea, California, United States
timeFull-time
remoteOnsite
seniorityMid Level
money$50K/yr - $70K/yr
date3+ years exp

Yami is a company founded in 2013, dedicated to connecting people with authentic food and experiences from Asia. The Growth Marketing Specialist is responsible for driving organic traffic growth through SEO and AI-driven discovery channels, leading strategies across various optimization techniques and collaborating with different teams to implement growth initiatives.

BeautyE-CommerceRetail
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H1B Sponsor Likelynote

Responsibilities

Own the organic growth strategy across SEO and AI discovery platforms
Implement strategies to increase "Share of Model" by optimizing site architecture and Schema markup for Generative Engine Optimization
Develop and execute a comprehensive SEO strategy, including technical SEO, onsite and offsite optimization, and content-led growth initiatives
Conduct keyword research, competitive analysis, and site audits to identify growth opportunities
Collaborate with Product, Engineering, and Content teams to implement the organic traffic growth strategy
Monitor and analyze search rankings, website performance, and user behavior, translating insights into clear action items
Evaluate organic traffic quality and performance, providing data-driven insights and recommendations for continuous improvement
Stay current with search ecosystem changes, algorithm updates, and emerging AI-driven discovery trends

Qualification

SEOGoogle AnalyticsGoogle Search ConsoleAI-driven trafficContent marketingLink-building strategiesData analysisStartup experienceInterest in AIInterest in Asian productsBilingual English/Chinese

Required

3+ years of experience in SEO, organic growth, growth marketing, or AI-driven traffic, preferably within the North American e-commerce industry
Startup experience with hands-on SEO and GEO is a strong plus
Strong ability to analyze data, generate insights, and translate findings into actionable recommendations
Hands-on experience with Google Analytics, Google Search Console, and other SEO tools (e.g., SEMrush, Ahrefs)
Solid understanding of content marketing, link-building strategies, and technical SEO fundamentals
Strong interest in AI, search innovation, and content creation
Strong interest in Asian products and culture, with the ability to quickly identify emerging trends among our target customers
Bilingual in English and Chinese

Benefits

401(k) matching
Health insurance: medical, vision, and dental
Paid time off (PTO): vacation, sick, and holidays
On-site gym/pool and game rooms
Employee discount
Coffee and snacks

Company

Yami

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Founded in 2013, Yami’s mission is to bring the world closer for everyone to experience and enjoy.
dateFounded in 2013
location
Brea, California, USA
people-size501-1000 employees
web-link
http://www.yamibuy.com/en/

H1B Sponsorship

Yami has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (14)
2024 (9)
2023 (10)
2022 (9)
2021 (13)
2020 (3)

Funding

Current Stage
Late Stage
Total Funding
$60M
Key Investors
Notable Capital
2022-03-30Series B· $50M
2017-07-10Series A· $10M

Leadership Team

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Alex Zhou
Founder and CEO
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Recent News

egirişim
Asya kültürüne ait ürünler satan Yami, 50 milyon dolar yatırım aldı
2022-04-08
36kr
Yami YAMI completed $50 million in Series B financing
2022-04-04
itjuzi.com
Yamibuy Receives US$50 Million in Series B Financing
2022-04-04
Company data provided by crunchbase