Bask and Lather Co · 3 hours ago
Director of Finance
Yonkers, New York, United States
Full-time
Hybrid
Director/Executive
$145K/yr - $180K/yr
8+ years expBask & Lather Co. is a fast-growing, family-founded haircare brand dedicated to restoring crowns and confidence. The Director of Finance is responsible for owning the company’s financial strategy, controls, and performance visibility, focusing on financial leadership, forecasting, margin management, and risk management while overseeing accounting, FP&A, and external partners.
Consumer GoodsCosmeticsE-Commerce
Responsibilities
Serve as the primary financial thought partner to the CEO and executive team
Build and maintain the company’s financial operating model aligned to growth goals
Evaluate strategic initiatives including new channels, product launches, wholesale expansion, and international growth
Provide scenario modeling and risk analysis to support decision-making
Own annual budgets, rolling forecasts, and long-range financial planning
Track performance against plan and explain variances clearly and objectively
Develop KPI dashboards covering revenue, gross margin, contribution margin, CAC, LTV, and operating leverage
Partner with department heads to ensure accountability to budgets and financial targets
Oversee day-to-day accounting through internal staff or external firms
Ensure accurate and timely monthly, quarterly, and annual closes
Review financial statements for accuracy, completeness, and compliance
Establish and enforce internal controls, approval workflows, and segregation of duties
Own cash flow forecasting and liquidity planning
Manage burn rate, runway visibility, and capital allocation
Optimize inventory investment in partnership with Operations
Oversee AP, AR, and payment terms to improve cash conversion cycle
Monitor gross margin by product, channel, and promotion
Identify margin leakage and cost optimization opportunities
Review pricing, discounting, and promotional strategies for financial impact
Ensure COGS accuracy including freight, duties, packaging, and fulfillment
Own financial systems and tools. QuickBooks, NetSuite if applicable, forecasting tools
Improve reporting accuracy, timeliness, and usability for leadership
Implement scalable finance processes as the company grows
Ensure clean data flow between finance, operations, and e-commerce systems
Ensure compliance with tax, payroll, and regulatory requirements
Manage external audits, tax filings, and advisor relationships
Identify financial risks and recommend mitigation strategies
Support legal and insurance reviews related to financial exposure
Lead and develop finance team members. FP&A, AP/AR, accounting support
Set clear expectations, goals, and performance standards
Collaborate closely with Operations, Growth, E-commerce, and Sales
Act as a trusted partner while maintaining financial rigor
Qualification
Required
Bachelor's degree in Finance, Accounting, or related field
8 to 12+ years of progressive finance experience
Proven ownership of budgeting, forecasting, and cash flow management
Strong understanding of inventory, COGS, and margin structures
Experience working with founders or executive leadership teams
Preferred
MBA or CPA preferred
Experience in CPG, e-commerce, retail, or consumer brands strongly preferred
Company
Bask and Lather Co
Bask & Lather Co. is a unique direct to consumer haircare brand on a mission to help women around the world grow and keep hair they love.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Phontayne Walker
Administrative Assistant to the CEO
Company data provided by crunchbase