BODYARMOR Sports Nutrition · 17 hours ago
Sr. Director, Field Sales - Swire (BODYARMOR) - Salt Lake City
Draper, UT
Full-time
Hybrid
Director/Executive
$169K/yr - $196K/yr
10+ years expBODYARMOR Sports Nutrition (BASN) is an exciting and innovative company offering premium sports and active hydration products. The Sr. Director Field Sales is responsible for delivering the company’s annual goals and KPIs for their respective geography, focusing on driving revenue and profit through effective collaboration with bottlers and executing strategic marketing plans.
Food & Beverages
No H1B
Responsibilities
Work with the system on the following parameters to spearhead field leadership: Performance of the company in achieving volume & revenue growth within their region primarily focused on their one Top Coke bottler
Influence executive leadership regarding matters of strategic importance to the organization to maximize the brand’s productivity within their respective division
Participate and provide bottler input, insights, and expertise to help shape annual company strategies and objectives
Flawless execution of brand’s marketing plans in addition to implementation of localized tactics to accelerate retail activation
Track, rank and publish results holding their BA team and divisional bottling partners accountable for generating winning results
Communicate and manage results with sales team and bottlers to merchandise successes and identify gaps while selling solutions
Heightened prioritization of brand’s key priorities to ensure best in class execution
Supporting BA Operations/Supply Chain to ensure their bottlers are aligned to support our logistics and inventory strategies
Co-develop & implement joint business plans with the bottling system in their region that are comprehensive and aligned with broader Company and Operating Unit plans
Sell-in the annual Bottler Plans to define volume and spend budgets for all bottlers including innovation, retail, commercial and channel strategies & alignment on co-investments to drive KPIs (i.e. cold equipment)
Coach the field team - and in turn the bottling system - on the principles, priorities and look of success of our Annual Field Sales & Marketing Playbook
Provide invaluable insights and feedback via regular briefings to DVP & Sr. Mgt team to help inform the continued evolution of our field strategies (customer, bottler, localized marketing, market segmentation, community initiatives, etc.) over mid to long term timeline
Support their bottlers with big ideas, opportunity identification, best practices and expertise, to ensure we deliver demonstrable value
Build an effective working relationship with the main constituents from the Coca-Cola Bottling System in their region to maintain best in class partnerships maximizing results in the marketplace
Activate the System and secure resources necessary to address, generate and implement value-creating solutions that meets customer and bottlers needs and drive beverage category’s incidence, profit and volume
Build the capability and capacity within BODYARMOR to continually support bottler level added value a key KO competency via the field sales & marketing teams
Recruit, coach, develop, and motivate a team of associates (Sales and Field Marketing) across the country
Coach the direct reports and their respective support teams to execute/customize the national plays regionally while creating specific custom programs locally that leverage the market landscape at a bottler/market level
Work with the DVP & Chief Sales Officer to help inform the mid to long-term (3-5 years) plans for optimizing the talent, contributions and impact required to execute strategies within their respective division
Continually reinvigorate the field team within their division to maintain a culture that fosters a passionate, collaborative spirit enabling employees to continue to grow and overdeliver on their requirements within the structure of a winning team environment
Identify and address complex organizational trends/issues to ensure the divisional team is operating a high level of performance and contribution to overall success
Lead the divisional field organization to deliver best in class bottler development capabilities including Selling Skills, Aggressive Tactical Localized Efforts, Field Marketing, and Shopper Marketing
Qualification
Required
BA/BS degree required with MBA preferable
Must have at least 10+ years direct sales and management experience across multiple channels and routes to market
Must be self-motivated and highly organized with a strong desire to produce results with an entrepreneurial spirit to succeed
Must have a passion for building brands, new products and long-term growth with full understanding of leveraging marketing mix to impact the marketplace via breakthrough programming and campaigns
Must demonstrate exceptional leadership qualities and a successful track record of managing and developing a team of seasoned professional sales and marketing executives
High level of analytical skills including working background with Nielsen and other syndicated data, and other sales reporting measures
Must be able to quickly assess the needs of the business, develop an action plan & manage the required change. The ability to effectively intermingle with a wide variety of business professionals is essential
Strong understanding and analytical skills in understanding of Nielsen/IRI syndicated data
Creative thinker who can work independently
Extensive Travel required
Position requires substantial travel ~60% or more by car and plane, including both local and neighboring geographic territories
Must hold and maintain a valid driver's license and be able to drive long distances
Motor Vehicle Records must satisfy Company standards per Driving Policy
Benefits
A full range of medical, financial, and/or other benefits, dependent on the position
Company
BODYARMOR Sports Nutrition
Leading the world of sports and active hydration with game-changing innovation, BODYARMOR Sports Nutrition (BASN) is on a mission to become #1 in Sports Hydration.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Federico Muyshondt
CEO
Brook Pointer
Chief Financial Officer
Company data provided by crunchbase