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Shiseido · 2 hours ago

Senior Manager, Digital Product Management

United States

Full-time

Remote

Senior Level, Lead/Staff

$109K/yr - $164K/yr

8+ years exp

Shiseido Americas is a subsidiary of the world-renowned Shiseido Company Limited, focusing on prestige beauty brands. The Senior Manager, Digital Product Management will lead eCommerce initiatives, drive operational excellence, and manage the personalization roadmap and SEO strategy to enhance the customer journey.

BeautyCosmeticsFashionPersonal Care and Hygiene

Responsibilities

Drive end-to-end delivery of cross-brand, eCommerce initiatives that drive measurable business impact

Define functional requirements and prioritize features for release

Track project progress, manage timelines, and communicate updates to stakeholders

Use user research, competitive benchmarking, and analytics tools to identify opportunities and articulate business value

Partner with IT teams (SFCC, OMS) and vendors to ensure technical deliverables align with business goals

Maintain strong alignment with IT partners, brands, ADX cross-functional teams on status, timelines and change request

Monitor JIRA backlog to ensure high-impact defects are resolved promptly and updates are communicated

Support business case development and ROI analysis for new features and functionalities

Oversee day-to-day site operations, including feed management and integrations enhancements

Build detailed business test cases for all eCommerce projects

Ensure alignment of UAT scenarios with business requirements

Coordinate with brand teams for execution and monitor results for completeness and accuracy

Collaborate with brands and internal stakeholders to define and maintain the SEO roadmap

Partner with SEO vendors to execute initiatives that drive organic traffic and improve search visibility

Continuously monitor performance using analytics tools and optimize strategies based on insights

Centralize SEO practices by implementing best-in-class standards and driving consistency across all brands

Leverage the SEO playbook to ensure operational excellence, aligning technical requirements with IT and business-side best practices

Collaborate with brands and Director of eCommerce Experience to define the personalization roadmap and own its execution

Partner with vendors and analytics team to ensure proper implementation, monitor performance, and propose iterative improvements

Report on business results and provide actionable insights to optimize personalization strategies

Work closely with marketing and analytics teams to leverage data for tailored customer experiences

Qualification

Ecommerce platformsSEO strategyProject managementSalesforce Commerce CloudAnalytics platformsPersonalization toolsCollaboration toolsUAT processesData drivenBeauty market knowledge