GenScript · 16 hours ago
Marketing Campaigns Manager
United States
Full-time
Remote
Mid, Senior Level
$85K/yr - $105K/yr
5+ years expGenScript Biotech Corporation is a global biotechnology group committed to making humans and nature healthier through biotechnology. They are seeking a Marketing Campaigns Manager to support the Integrated Communications & Content department, focusing on transforming business needs into marketing campaigns and ensuring brand consistency across various content forms.
BiotechnologyGeneticsManufacturing
Responsibilities
Work with cross-functional teams on marketing briefs and in-depth customer understanding to transform business needs into marketing campaigns
Provide insight-driven and targeted creative strategy and campaign planning, including target audience definition, creative ideation, omni-channel content development, and evaluation methods
Oversea internal and external creative content creation (visuals, A/Vs, emails, social media, etc.) based on the creative strategy and planned timelines, ensuring alignment with brand guidelines and business strategies
Build the storytelling of the GenScript LSG brand across campaigns, ensuring consistency and strategic continuity through various forms of content amplified at multiple connection points
Optimize the marketing campaign process and management tools to ensure the hi-quality and timely production/implementation of all campaign/event materials
Monitor the progress and analyze the effectiveness of marketing campaigns, provide analysis reports and optimization suggestions
Oversee the marketing campaigns team’s engagement, capability development and performance assessment while inspiring them
Qualification
Required
Bachelor's degree or above, major is not limited
5+ years of work experience, more than 2+ years of experience related to marketing campaign strategy and execution
Familiar with the process and methods of marketing campaign planning, execution and analysis, familiar with digital marketing channels and strategies
Strong market insight, analytical ability and strategic thinking
Strong organization, coordination and communication skills, able to discuss plans and programs with partners (product managers, regional marketers, EMKT channels, etc.) and coordinate resources to maximize marketing effectiveness
Ability to juggle multiple objectives, projects and tasks and deliver within deadlines
Fluent spoken English, excellent reading and writing skills are required
Preferred
Educational background or work experience in biomedical/biotechnology industry
Experience in planning and implementing large-scale online/offline activities
Company
GenScript
GenScript USA, Inc. is a leading contract research organization (CRO) specialized in biological research and drug discovery/development
5001-10000 employees
H1B Sponsorship
GenScript has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (38)
2024 (28)
2023 (19)
2022 (11)
2021 (11)
2020 (12)
Funding
Current Stage
Public CompanyTotal Funding
unknown2015-12-31IPO
Leadership Team
Larry Wang
Co-Founder & Board Director
Shiniu Wei
Chief Financial Officer
Recent News
Morningstar.com
2025-11-10
Company data provided by crunchbase