Quigley-Simpson · 6 hours ago
Senior Manager, Programmatic
Quigley-Simpson is seeking a Programmatic Senior Manager to lead, build, and execute strategic digital media across all programmatic media formats: display, video, CTV, DOOH, and audio. The Senior Manager will work directly with clients to drive their business goals.
AdvertisingConsultingInternetMarketingProfessional ServicesWeb DesignWeb Development
Responsibilities
Manage programmatic team’s implementation, execution, and optimization; dive in and build campaigns from the ground up
Develop data and audience strategies for programmatic media plans
Develop and oversee the execution of testing plans
Maintain and grow relationships with relevant media vendors to stay current on platform updates, beta opportunities, and best-practice implementation of brand safety and third-party measurement/ad-serving pixels
Handle daily campaign optimizations and oversee regular campaign pacing and budget management
Help develop client-facing campaign performance reports, including data quality and insight development
Contribute to the assessment of inventory availability and the formulation of proposals for new client opportunities
Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launches
Traffic campaign tags into demand-side platforms (DSPs), ad-serving platforms, and other ad technology
Present insights and opportunities to clients
Qualification
Required
Bachelor's degree or relevant experience
4 to 5 years of direct programmatic platform media buying
Minimum 2 years at a competitive advertising agency
Expert, hands-on knowledge of DSP platforms (e.g., Trade Desk, DV360)
Strong understanding of optimization levers and testing approaches across media-buying platforms
Excellent oral and written communication skills
Great analysis skills and confidence in making information-based decisions
Company
Quigley-Simpson
Marketing solutions that are brand led and demand driven
Funding
Current Stage
Growth StageRecent News
2024-04-11
2024-04-11
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