Ooma, Inc. · 13 hours ago
Email Marketing Manager
Ooma is a company that empowers people to connect in smarter ways through its cloud-based communication solutions. The Email Marketing Manager will lead the development and execution of customer email marketing programs, collaborating across teams to enhance customer engagement and drive measurable results.
Telecommunications
Responsibilities
Plan, design, and execute a wide range of email campaigns, including weekly newsletters, lifecycle journeys, and promotional communications
Serve as the subject matter expert on email marketing strategy and best practices
Write and produce dynamic, customer-centric content that inspires action
Drive engagement and growth through targeted cross-sell, upsell, and referral campaigns
Optimize emails for deliverability, mobile responsiveness, and performance (open/click rates, conversions)
Develop and execute A/B testing strategies to continually improve campaign outcomes
Track, analyze, and report on email performance against KPIs, providing actionable insights aligned with industry benchmarks
Partner with stakeholders to leverage customer data, usage insights, and satisfaction benchmarks for campaign optimization
Own and expand customer referral and advocacy programs
Qualification
Required
5+ years of experience in email marketing (B2C, B2B, or SaaS)
Proficiency with marketing automation platforms (e.g., Mailchimp, Marketo) and familiarity with Salesforce
Hands-on coding experience with HTML, CSS, and mobile-responsive email design
Proven expertise in A/B testing, segmentation, and data-driven reporting
Strong copywriting skills with a track record of producing high-impact, conversion-focused marketing content
Excellent project management and organizational skills, with the ability to manage multiple campaigns simultaneously
Experience with survey platforms (e.g., SurveyMonkey)
Experience developing customer referral and advocacy programs
BA/BS or equivalent experience
Benefits
Comprehensive Medical/Dental/Vision insurance for you and eligible dependents
HMO, PPO’s or a PPO with a HDHP (including HSA, which Ooma helps fund)
Employer Paid Income Protection Benefits (Basic Life and AD&D, Short- and Long-term disability)
FSA Healthcare & Dependent Care
Commuter Benefits
Voluntary Accident, Critical Illness, Hospital Indemnity and Legal
401(k), including employer match, and Roth
Employee Stock Purchase Plan (ESPP)
Paid Time off, Sick Time, as well as corporate holidays observed
Employee Assistance Program
Life Balance benefits with Travel Assistance Services and Identity Theft
Additional Benefits include a Discount Program, Credit Union, Medicare Assistance, etc.
Company
Ooma, Inc.
Ooma delivers phone, messaging, video and advanced communications services that are easy to implement and provide great value.
H1B Sponsorship
Ooma, Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (3)
2024 (14)
2023 (5)
2022 (14)
2021 (18)
2020 (13)
Funding
Current Stage
Late StageRecent News
2024-05-05
2024-05-05
Company data provided by crunchbase