New Engen · 21 hours ago
Senior Manager, Marketing Analytics (Temporary)
New Engen is a digital marketing agency focused on driving meaningful impact across the customer journey. The Senior Manager, Marketing Analytics will lead analytics strategy and client impact, design measurement frameworks, and translate complex data into actionable insights for clients.
Digital MarketingMarketingShopping
Responsibilities
Serve as a senior analytics partner across multiple client accounts, acting as a primary point of contact for measurement and insight needs
Design and implement measurement frameworks that align to media strategies, business objectives, and client goals
Develop test-and-learn approaches, optimization scenarios, and forward-looking analyses to inform decision-making
Translate complex data into clear, actionable insights that drive media performance and business outcomes
Confidently partner with clients in live discussions, clearly articulating findings, recommendations, and next steps
Build and maintain queries, analyses, and models to answer complex client questions using media, behavioral, and performance data
Apply critical thinking to determine the right data sources, structures, and methodologies for each use case
Support advanced analytics initiatives such as media mix modeling, incrementality analysis, or similar performance frameworks
Understand and connect data across delivery, conversion, and web analytics sources to create a complete performance narrative
Lead the design and delivery of dashboards, forecasts, scenario plans, and performance reporting using BI tools
Ensure accuracy, consistency, and integrity across analytics outputs
Troubleshoot data and reporting issues, partnering with internal teams to resolve gaps or discrepancies
Maintain documentation of data sources, methodologies, and processes to support scalability and continuity
Partner closely with media, analytics, and cross-functional teams to ensure analytics solutions support broader strategies
Identify opportunities to improve workflows, tools, and processes that increase efficiency and scalability
Contribute to the evolution of the analytics practice through shared learnings, best practices, and innovation
Collaborate with and support analysts through informal guidance, knowledge sharing, and feedback
Formal people management responsibilities may be introduced upon conversion to full-time, based on business needs and team structure
Qualification
Required
7+ years of experience in analytics, reporting, or a related field, with hands-on experience in performance or marketing analytics
Proven ability to design and deliver measurement frameworks across multiple digital marketing channels
Strong hands-on experience building queries and analyses from raw data; comfort choosing the right data model for the question at hand
Experience with dashboarding and data visualization; Tableau experience strongly preferred
Familiarity with marketing and audience platforms (e.g., Google, Meta, Adobe, Salesforce) and data integration tools such as Adverity, Fivetran, Funnel, or ChannelMix
Exposure to media mix modeling, incrementality testing, or similar advanced analytics approaches
Confident, concise communicator who can present insights clearly and thoughtfully to client stakeholders
Highly organized, accountable, and able to ramp quickly in a fast-moving, ambiguous environment
Curious, proactive problem-solver who thrives in a figure-it-out culture
Preferred
Experience mentoring or guiding analysts is a plus; prior formal people management experience is not required
Benefits
Remote or hybrid work environment with flexible hours
Unlimited PTO + company holidays
Comprehensive medical, dental, vision, and disability coverage
Life & AD&D insurance
401(k) with company match
Paid parental leave & family support
Pet care perks & insurance
Learning & career development programs
Commuter & transit benefits
Exclusive employee discounts
Company
New Engen
New Engen is revolutionizing the way business acquire new customers.
H1B Sponsorship
New Engen has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (1)
2023 (1)
2022 (3)
2021 (6)
2020 (13)
Funding
Current Stage
Growth StageTotal Funding
$10.59MKey Investors
Insignia Capital Group
2021-12-08Private Equity
2017-05-31Series A· $8.06M
2016-09-09Seed· $2.53M
Recent News
2025-11-10
2025-10-31
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