Entravision ยท 3 weeks ago
Digital Content Producer
Entravision is a leading global advertising, media and ad-tech solutions company. The Digital Content Producer is responsible for creating, securing, and updating quality text, audio, graphic, and video content for Entravision's interactive properties, while supporting company-wide interactive initiatives.
Marketing & Advertising
Responsibilities
Work and coordinate with the Entravision Interactive Team, Local News Directors, News Reporters and Producers, Promotions and Sales as needed and directed
Identify, secure, prepare and update News content Online, Mobile, and Social Network
Perform daily updates of sites including, but not limited to: Local news, slideshows, text, audio, video, local organizations, photo galleries, local events, local special categories, and other online content
Monitor and improve KPI (Key Performance Indicators) like uniques, visits, page-views, and average time on site, pages per visit, lower bounce rates, social friends and followers. Online, Mobile and Social. Strong focus on growing traffic, engagement, and Monetization
Keep content focused on relevancy for our viewers
Support branding, marketing and promoting our interactive properties
Assure content is free of errors, typos, and other spelling and grammar mistakes
Avoid broken links, broken images, missing content
Perform other duties as needed, and as directed by your News Director
Maintain a positive attitude towards work
Be viewer focused, striving to provide top-notch value, local information and entertainment to our consumers
Be innovative: Consistently look for opportunities to improve the way we operate through creativity and hard work
Use the system provided for feedback and constantly think on potential improvements to the backend and front end
Be aware of the release of new tools and use them
Pursue individual growth, learning and leadership qualities
Develop a fun, friendly work environment. Create a positive team and family spirit
Qualification
Required
Excellent creative writing and proofreading. Be able to write in English as well as Spanish and translation skills in order to handle a large volume of content responsibilities
Basic graphic design skills
Familiar with all mainstream social media platforms
Experience using software applications for image, picture/audio/video editing software application to create online graphics, photo editing & retouching, animations and other content
Experience working with online video production software like Adobe Premiere/After Effects, Final Cut Pro, Motion, iMovie
Experience working with content within a CMS (Content Management System) environment such as: WordPress, Drupal, Joomla, Movable Type, or similar
Basic knowledge of HTML/CSS in order to create content for the web. Including experience with HTML Editors