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Commonwealth Senior Living · 19 hours ago

Sales Director

Danville, VA

Full-time

Onsite

Lead/Staff, Director/Executive

2+ years exp

Commonwealth Senior Living is dedicated to providing exceptional care for seniors, and they are seeking a Sales Director to lead their sales process. The Sales Director will manage community census by building relationships with referral sources and ensure the community's reputation aligns with company values.

Health CareHospital

Responsibilities

Achieve community census goals and annual budget projections. Specifically, generate leads, schedule tours, advance the sales process, and meet daily/weekly/monthly goals

Schedules, organizes and conducts Community Experiences with prospective residents of independent and assisted living, memory care, strictly maintaining the integrity of our CSL established sales approach and process

Responds and follows-up with all walk-ins, phone inquiries and web leads timely and appropriately and treats each inquiry with value. Ensure sales database is up-to-date and accurate. Complete input of all required information (leads and activity) timely and accurately

Creates, plans and implements Quarterly Revenue Plans to include lead and move in analysis, strategic planning, lead generation, hot/closing and referral events such as but not limited to: educational series, themed events, house warming events, etc, following our CSL event standards

Creatively collaborates with Executive Director on effective lead base management, personal connection/WOWs and effective external business development strategies

Responsible for maintaining budgeted occupancy and revenue by executing the revenue plan, generating the number of qualified inquiries, referrals, tours and then effectively closing the sale

Develops and maintains a good working relationship with residents, families, and an active referral base by advancing the relationship to result in direct referrals from consumers and professionals

Capable of taking the lead with all sales that become uncertain and instructing the individual assisting with the lead on immediate next steps and strategies

Has the directive to respectfully challenge and question the Executive Director and other managers regarding moving in and closing any sale effectively and timely. This also includes questioning any possible denials of admit or readmits

Act as liaison between community and outside community

Work with local community agencies to earn trust and generate a positive image and encourage referral activities

Participate in industry trade shows as appropriate

Develop strategies to maximize admissions and establish CSL as an expert on aging, including daily contact with potential referral sources, including hospitals, physicians, insurers, case management companies and health care agencies

Schedule screenings of potential residents with Executive Director and/or Resident Care Director; conduct screenings if needed to determine level of care, services required, equipment needs and insurance coverage, as indicated

Coordinate admissions with Executive Director and Resident Care Director through impeccable organizational skills, data entry and weekly cadence of formal Sales Meetings

Learn and maintain understanding of current regulations governing the operations of assisted living facilities

Attend and participate in weekly sales meetings

Participate in quality improvement by identifying customer service issues and reporting these issues to the Executive Director

Both advise and contribute to ensure community puts forth the best possible public image

Maintain confidentiality of all pertinent information

Complies with all Commonwealth Senior Living Policies

Performs other duties as assigned

Qualification

Sales experienceLong-term care knowledgeHealthcare degreePublic speakingCustomer serviceInterpersonal communicationWritten communicationIndependent work