Henkel · 1 week ago
Senior Manager, Social Channel & Creator Marketing – Meta & Pinterest MSDS
Culver City, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$120K/yr - $135K/yr
8+ years expHenkel is a company focused on innovation, sustainability, and collaboration, known for its trusted brands. The Senior Manager for Social Channel & Creator Marketing will lead strategies for community engagement and conversion across Meta and Pinterest, connecting brand purpose to platform culture through creative storytelling and collaborations.
BeautyCleaning ProductsConsumerFast-Moving Consumer GoodsPersonal Care and Hygiene
Responsibilities
Develop and lead the Meta & Pinterest strategies across all four MSDS brands, defining each channel’s role in brand storytelling and conversion
Craft community-driven content strategies that bring brand purpose to life through conversation, education, and visual inspiration
Define and evolve best practices for feed, Reels, Stories, and Pins — optimizing each format for engagement and reach
Integrate content and commerce by linking brand storytelling to path-to-purchase (e.g., tagged shopping, link-in-bio, Pinterest Shop)
Creator & Influencer Partnerships- build and manage relationships with creators who thrive on Meta and Pinterest — from professional stylists to lifestyle micro-influencers
Oversee content co-creation, briefing, and storytelling alignment with each brand’s aesthetic and voice
Collaborate with Paid Media and Digital Commerce teams to amplify creator content for engagement and conversion
Drive “micro & nano creator waves” that scale advocacy and extend content reach cost-effectively
Community Building & Advocacy- own community engagement strategies across Instagram and Facebook — ensuring responsive, authentic interaction with followers
Content Planning & Production- develop content frameworks that activate stylist and consumer communities around education, self-expression, and transformation
Partner with Brand Education teams to spotlight stylist content and amplify professional expertise
Foster a strong connection between MSDS brand channels and salon communities nationwide
Qualification
Required
8–10 years of experience in social media marketing, content strategy, or creator management — ideally across beauty, fashion, or lifestyle
Proven expertise in Meta and Pinterest ecosystems, including algorithmic understanding, ad/organic synergy, and shopping integration
Demonstrated ability to develop and execute cross-platform content and community strategies
Strong creative eye with the ability to translate data into storytelling opportunities
Experience managing creators, content teams, and budgets
Collaborative, entrepreneurial mindset with passion for social innovation and consumer connection
Benefits
Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement
Company
Henkel
Henkel leads with innovations, brands, and technologies to create sustainable value.
10001+ employees
H1B Sponsorship
Henkel has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (15)
2024 (16)
2023 (23)
2022 (4)
2021 (10)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
unknown1985-10-11IPO
Leadership Team
Carsten Knobel
Chief Executive Officer
Chelly Cruz
Digital Marketing Specialist
Recent News
2026-01-09
2026-01-08
2026-01-07
Company data provided by crunchbase