Upshop · 3 days ago
Account Executive - New Customer Acquisition, Non Grocery
Upshop is the foremost provider of a SaaS platform designed to streamline operations for food retailers and foodservice operators. The Account Executive will focus on acquiring new customers in non-grocery food retail segments, responsible for identifying prospects and guiding them through the sales process to position Upshop as a strategic partner.
Information TechnologySoftwareTechnical Support
Responsibilities
Own the full sales cycle from prospecting to close, with a primary focus on new logo acquisition in non-grocery food retail and foodservice segments
Identify, qualify, and engage bakeries, central kitchens, butchers, commissaries, and specialty food operators with complex production and inventory needs
Develop a deep understanding of customer workflows, production challenges, labor constraints, and waste drivers—and connect those needs to Upshop’s platform capabilities
Execute a consultative sales approach, guiding prospects through discovery, solution alignment, and value articulation
Build and manage a healthy pipeline through outbound prospecting, inbound leads, and strategic targeting
Partner cross-functionally with Customer Success, Product, and Implementation teams to ensure smooth handoffs and realistic expectations
Use Salesforce to manage pipeline, forecasting, activity tracking, and reporting
Conduct competitive and market analysis to refine messaging and positioning in emerging food retail segments
Contribute to go-to-market strategy, use-case development, and sales enablement as Upshop expands into new verticals
Qualification
Required
Proven experience in B2B SaaS sales, ideally within retail technology, foodservice technology, or operations-focused software
Demonstrated success in new logo acquisition and building pipeline in emerging or under-penetrated markets
Experience selling into food production, fresh operations, or multi-site operators (bakeries, kitchens, specialty food, etc.) is strongly preferred
Strong consultative selling skills with the ability to engage operational and executive stakeholders
Comfortable navigating complex, multi-stakeholder sales cycles
Proficiency with Salesforce CRM and modern sales methodologies
Excellent communication, discovery, and presentation skills
Bachelor's degree or equivalent experience
Willingness to travel 30–40% to meet with prospects and customers
Preferred
Experience selling into food production, fresh operations, or multi-site operators (bakeries, kitchens, specialty food, etc.) is strongly preferred
Benefits
Competitive salary
Employer-matched 401(k) plan
Attractive flexible time off policy
Career growth and development opportunities
Company
Upshop
Upshop is an IT company that offers technology solutions for store operations and processes.
Funding
Current Stage
Growth StageRecent News
2025-09-29
Venture Capital Firms
2025-09-27
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