Homebase · 3 days ago
Staff Product Manager, Growth (Hybrid)
Homebase is a company dedicated to helping small businesses thrive by building innovative solutions. They are seeking a Staff Product Manager, Growth to drive the strategy and execution of onboarding and activation experiences that enhance user engagement and revenue growth.
AppsHuman ResourcesProfessional ServicesSoftware
Responsibilities
Own the customer’s first 60-day experience—defining the product strategy and roadmap to accelerate onboarding, activation, and early engagement
Own all product aspects of freemium->paid user and upsell conversions
Drive company-level impact on new customer revenue goals by partnering with Sales, Marketing, and GTM leadership
Set the long-term vision and execution path for growth, onboarding, and all PLG products, including AI-enabled experiences that simplify customer tasks
Lead complex cross-functional initiatives, aligning executives, GTM partners, and Product/Design/Engineering teams
Manage, coach, and mentor a team of 2-3 PMs, developing their craft and ensuring alignment with Homebase’s growth priorities
Establish KPIs, run experiments, and use data to drive continuous improvement in conversion, retention, and customer satisfaction
Serve as a thought leader in applying AI-first approaches to product development and customer-facing workflows
Qualification
Required
8+ years of product management experience, including significant ownership of growth, onboarding, or customer lifecycle initiatives
Proven success scaling customer onboarding and engagement experiences that drove measurable revenue outcomes
Experience leading cross-functional initiatives with Sales, Marketing, and GTM teams
Strong track record of managing PMs
Deep familiarity with AI tools for product development and material experience building AI-powered customer experiences
Analytical and data-driven, with expertise in funnel analysis, activation metrics, and growth experimentation
Exceptional storytelling and influence skills; able to align executives and cross-functional partners around a growth vision
Benefits
Stock options + TFSA/RRSP with 4% company match
Comprehensive medical, dental, and vision for you and your dependents
Flex time off + company holidays + designated focus periods
Maternity/Parental Leave EI top-up support offered (after 6 months of service)
Work From Anywhere Month + meeting-free weeks yearly
Life insurance + short/long-term disability coverage
Meals provided, team offsites, and Customer Days
Stock options + 401(k) with 4% match
Medical, dental, and vision coverage + FSA options
Unlimited PTO + company holidays
Up to 12 weeks of paid parental leave (after 6 months of service)
Commuter benefits
Company
Homebase
Homebase is a software application that provides tools for employee scheduling, time tracking, communication, and task management.
H1B Sponsorship
Homebase has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2023 (3)
2020 (6)
Funding
Current Stage
Late StageTotal Funding
$189MKey Investors
L CattertonBank of America Breakthrough LabNotable Capital
2024-04-03Series D· $60M
2023-05-16Non Equity Assistance
2021-11-15Private Equity· $30M
Recent News
The Independent
2025-12-29
London Evening Standard
2025-12-29
Company data provided by crunchbase