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The Plumtree Group Global · 5 days ago

Sales Development Representative (SDR) - B2B

United States

Full-time

Remote

Entry, Mid Level

2+ years exp

The Plum Tree Group is an award-winning interactive agency dedicated to designing and building customized digital products and solutions. They are seeking a proactive Sales Development Representative (SDR) to generate and qualify leads in the US market through various outreach methods and book discovery calls for the sales team.

Marketing & Advertising

Responsibilities

Identify and research potential B2B prospects, decision-makers, and target accounts

Execute outbound prospecting campaigns via email, cold calls, LinkedIn, and other channels

Effectively communicate the company’s value proposition to spark interest

Qualify leads and schedule product demos or sales meetings for Account Executives

Maintain organized records of all outreach activity, pipeline data, and KPIs in the CRM

Collaborate with the sales and marketing teams to refine messaging and targeting strategies

Continuously test, optimize, and innovate outreach strategies for higher conversion rates

Meet or exceed weekly and monthly goals for qualified leads and demo bookings

Qualification

B2B SalesLead GenerationSales Prospecting ToolsCRM SystemsAccount-Based MarketingGHL ExperienceCommunication Skills

Required

Minimum 2 Years (B2B Sales – US Market)

Proven experience in outbound sales, lead generation, or SDR/BDR roles (B2B SaaS or tech environment preferred)

Strong written and verbal communication skills with the ability to engage and build rapport

Familiarity with sales prospecting tools (Sales Navigator, Apollo, ZoomInfo, etc.) and outreach automation tools (e.g., Lemlist, Outreach.io, SalesLoft)

Experience with CRM systems like Salesforce, HubSpot, or Zoho

Ability to work independently, manage a pipeline, and consistently meet targets