DualEntry · 2 days ago
Content Marketing Lead
DualEntry is one of NYC’s fastest-growing AI startups, focused on revolutionizing ERP systems. The Content Marketing Lead will own the content strategy and create compelling narratives to help modern finance teams engage with DualEntry's offerings.
AccountingArtificial Intelligence (AI)Enterprise Resource Planning (ERP)
Responsibilities
Own end-to-end content strategy and editorial direction
Turn complex accounting and finance topics into clear, compelling content across mediums (SEO/blog, social (Linkedin heavy), etc)
Plan and manage a monthly content calendar aligned with marketing and growth goals
Create in-depth content including blogs, guides, ebooks, white papers, and case studies
Comfort with representing DualEntry on camera across different video formats on social and website channels
Work closely with web, video, SEO, product, growth, and sales teams
Refine and maintain a consistent brand voice across all content
Track performance and continuously improve content based on results
Qualification
Required
3+ years of experience in owning B2B or B2C SaaS content marketing strategy end-to-end
Exceptional writing and editing skills, across short-form and long-form content incl. video content
Strong understanding of SEO and content performance metrics
Ability to simplify complex ideas without losing accuracy
High ownership mindset and comfort working in a fast-moving environment
Experience with gated content, lead generation, and lifecycle content
Drive to become the best content marketing manager in the world, and to put in the hard work and weekends necessary to get there
Preferred
Experience in fintech, accounting, finance, or developer tools
Benefits
Equity: $50,000+
Full medical, dental & vision insurance
15 PTO days + 12 public holidays
Commuter benefits
401(k) benefits
Relocation support provided
On-site team culture - high collaboration, no bureaucracy
Early-stage role with high autonomy and real long-term upside
Company
DualEntry
DualEntry develops an AI-based accounting software for handling transactions for mid-market enterprises.
Funding
Current Stage
Early StageTotal Funding
$100MKey Investors
Contrary
2025-10-02Series A· $90M
2024-05-01Seed· $10M
Recent News
Crunchbase News
2025-10-15
Sourcery
2025-10-09
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