Robot.com · 2 months ago
Performance Marketing Analyst
Robot.com is building the world’s leading autonomous delivery network, deploying robots across campuses and cities. They are seeking a Performance Marketing Analyst to support data-backed decision-making across paid media campaigns and user acquisition initiatives, focusing on analyzing marketing performance and optimizing channels to improve conversion and ROI.
Artificial Intelligence (AI)Robotic Process Automation (RPA)Robotics
Responsibilities
Monitor the performance of paid marketing campaigns across channels (e.g., Google Ads, Meta, TikTok, LinkedIn, Out-of-Home, Email)
Analyze audience behavior, conversion funnels, and campaign attribution to identify trends and optimization opportunities
Work with internal and external teams to refine targeting, messaging, and budgeting strategies
Build dashboards and regular performance reports (weekly, monthly, quarterly) for leadership
Translate data into clear, actionable insights for both marketing and cross-functional teams
Define and track key growth and acquisition metrics across campaigns and platforms
Support A/B tests, creative experiments, landing page optimization, and channel testing
Collaborate with Product, Sales, and Brand teams to align on acquisition goals and messaging
Research market trends, competitor performance, and emerging platforms relevant to growth efforts
Qualification
Required
Bachelor's degree in Marketing, Business, Economics, Engineering, Data Science, or related field
1–3+ years of experience in performance marketing, growth analytics, digital advertising, or data-driven marketing
Experience analyzing paid media performance and marketing funnels
Familiarity with campaign platforms (e.g., Google Ads, Meta Ads Manager, LinkedIn Campaign Manager)
Strong analytical and quantitative skills with ability to interpret complex data
Proficiency with data and visualization tools (e.g., Google Analytics, Looker Studio, Tableau, or similar)
Experience using Excel/Sheets at an intermediate to advanced level (formulas, pivot tables, etc.)
Clear written and verbal communication skills to present findings to non-technical audiences
Curious, detail-oriented, and proactive in identifying insights and opportunities
Comfortable working in fast-paced, iterative environments
Organized and able to manage multiple projects in parallel
Collaborative mindset with ability to work cross-functionally
Benefits
Competitive compensation
Equity opportunities
Benefits package
Company
Robot.com
Robot.com is a technology company that offers AI and robotic systems for logistics and delivery industries.
Funding
Current Stage
Growth StageCompany data provided by crunchbase