Miramar Post-Acute Care Solutions ยท 1 day ago
Director of Marketing
Miramar Post-Acute Care Solutions is seeking a talented and experienced Director of Marketing to join their team at North Lake Care Center in Lake Park, Florida. The role involves developing and implementing effective marketing strategies to promote their healthcare services and maintain a positive brand image while collaborating closely with clinical staff and leadership.
Hospital & Health Care
Responsibilities
Develop and implement comprehensive marketing plans to increase brand awareness, drive patient volume, and enhance our reputation in the community
Create and execute marketing campaigns across various channels, including social media, email, and print
Collaborate with our clinical staff to develop educational materials, patient brochures, and other marketing collateral
Analyze market trends, competitor activity, and patient feedback to inform marketing strategies and improve patient engagement
Build and maintain relationships with local healthcare providers, insurance companies, and community organizations to expand our referral network
Monitor and report on marketing metrics, including website traffic, social media engagement, and lead generation
Qualification
Required
Prior Skilled Nursing Experience Required
Benefits
Comprehensive benefits package
Opportunity to join a dynamic and growing healthcare organization
Collaborative and supportive work environment
Professional development and growth opportunities