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MassMutual · 2 days ago

Product Marketing Consultant - Life

Hartford, CT

Full-time

Onsite

Senior Level

5+ years exp

MassMutual is a leading financial services company, and they are seeking a Marketing Consultant to develop and execute omni-channel marketing campaigns for life products. The successful candidate will collaborate with various teams to create compelling marketing content and ensure alignment with stakeholders.

FinanceFinancial ServicesInsuranceLife InsuranceRetirement

H1B Sponsor Likely

Responsibilities

Partner with integrated marketing groups including creative, media, sales and project management to build omni-channel advisor and consumer marketing campaigns to support the growth of our life products

Develop key content and materials, focusing on life initiatives. Product launches and promotion, and sales enablement materials will make up the body of work

Interact with key stakeholders to obtain buy-in and improve messaging of materials and campaign content

Engage product specialists and compliance to ensure accuracy and appropriateness of materials and campaign content

Inventory and monitor content across products and campaigns to ensure it is always up-to-date and easy to access across multiple mediums including print, video, social, and web properties. Collaborate with marketing operations to ensure proper placement, tagging and inventory of content within our technology solutions

Qualification

Financial Services MarketingOmni-channel marketingCreative content developmentMicrosoft OfficeProject managementWritten communicationCross-functional collaboration

Required

High School Diploma

5+ Years of experience in marketing

Preferred

Bachelor's Degree

5+ Years of experience Financial Services Marketing Products including Life insurance to advisors and consumers

Proven written communication skills, with demonstrated creative content development

Strong Microsoft Office skills including Word, Excel, PowerPoint, Skype, SharePoint, Box and Outlook

Ability work in a cross functional team and provide clear and concise content that drives engagement from those using our content

Great project management skills with the ability to problem-solve and identify process efficiencies and improvements

Omni-channel marketing campaign development for B2B and B2C audiences

Benefits

Networking opportunities including access to Asian, Hispanic/Latinx, African American, women, LGBTQ, veteran and disability-focused Business Resource Groups

Access to learning content on Degreed and other informational platforms

Your ethics and integrity will be valued by a company with a strong and stable ethical business with industry leading pay and benefits

Company

MassMutual

Glassdoor3.9

MassMutual is a mutual life insurance company that provides investment management and trust services.

Founded in 1851

Springfield, Massachusetts, USA

5001-10000 employees

https://www.massmutual.com/

H1B Sponsorship

MassMutual has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (96)

2024 (94)

2023 (66)

2022 (115)

2021 (121)

2020 (73)