Greenville Water ยท 1 day ago
Marketing and Communications Specialist
Greenville,SC,US
Full-time
Onsite
Mid Level
3+ years expGreenville Water is seeking a Marketing and Communications Specialist to lead their marketing and communications functions. This role is responsible for enhancing brand visibility, overseeing internal and external communications, and supporting community engagement initiatives.
ConsultingIndustrialWater
Responsibilities
Develops, implements, and manages marketing and communications strategies that align with Greenville Water's mission, brand standards, and strategic goals
Ensures consistent messaging, tone, and brand identity across all internal and external communication channels
Supports executive leadership with messaging, presentations, talking points, and public-facing materials as needed
Leads the creation, production, and distribution of monthly and quarterly internal newsletters, coordinating content across departments to highlight projects, achievements, and key updates
Oversees the development and execution of external newsletters, including content planning, writing, editing, scheduling, and performance tracking
Ensures communications are accurate, timely, and accessible to diverse audiences
Supports the Stakeholder Engagement Specialist in the planning, coordination, and execution of community engagement initiatives and outreach activities
Provides communications support for community events, educational programs, and public-facing initiatives, including promotional materials, messaging, and post-event reporting
Assists with coordination and logistics for facility tours, ensuring scheduling, communications, and visitor materials are handled efficiently
Supports water rentals and related outreach logistics, coordinating internally to ensure alignment with operational needs
Manages the administrative and communications components of sponsorships, including intake, coordination, approvals, tracking, and post-event documentation
Supports community partnerships by ensuring consistent branding, messaging, and communications materials, while partnership strategy and relationship management remain collaborative efforts
Maintains sponsorship guidelines, tracking tools, and reporting metrics
Oversees Greenville Water's social media strategy and execution in partnership with the Stakeholder Engagement Specialist, ensuring alignment with engagement goals and brand standards
Provides editorial oversight, content planning, and performance analysis for social media platforms
Monitors analytics and trends to inform content optimization and audience engagement strategies
Collaborates closely with the Stakeholder Engagement Specialist, Operations, Engineering, Customer Service, Watershed/Lab, and Executive Leadership to ensure cohesive communications
Coordinates with external vendors, consultants, and creative partners as needed
Provides guidance and support to communications staff, as applicable
Tracks and analyzes communications performance metrics, including newsletters, digital platforms, sponsorship visibility, and campaign outcomes
Uses insights to refine strategies and demonstrate communications impact to leadership
Qualification
Required
A bachelor's degree in marketing, communications, public relations, journalism or related field
3-5 years of public relations experience with a proven track record in a fast-paced environment in public information, media relations, or corporate communications
Demonstrated experience producing newsletters
Managing digital communications
Supporting community-facing initiatives
Excellent writing, editing, and content development skills
Strong project management and cross-functional collaboration skills
Must possess and maintain a valid South Carolina driver's license
Company
Greenville Water
Greenville Water is the largest water utility in South Carolina, delivering clean, reliable drinking water to more than 750,000 residents across Greenville and parts of Anderson, Pickens and Laurens Counties.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Jeffrey Boss
Chief Operating Officer
Recent News
UPSTATE BUSINESS JOURNAL
2023-07-07
Company data provided by crunchbase