The Sales People · 1 week ago
GTM Associate
Richmond Office 
Full-time
Onsite
New Grad, Entry LevelThe Sales People is looking for a GTM Associate who will work at the intersection of sales, marketing, technology, and systems thinking. This role involves designing and executing go-to-market systems to drive measurable outcomes, with a focus on learning and hands-on experience in modern automation and data tools.
Computer Software
Responsibilities
You’ll work closely with senior GTM experts to learn how modern go-to-market systems are designed, built and scaled, blending commercial thinking with technical execution
You’ll get hands-on exposure to:
Designing systems from outcomes: Start with the business goal and conceptualise the systems needed to reach it
Automating workflows: Connect CRMs, enrichment tools and reporting systems using platforms like Zapier or Make
Building prospect lists in Clay: Use data and logic to identify, enrich and qualify leads based on ICPs
Creating email infrastructure: Set up and manage domains, DNS, deliverability and outbound automation to hit inboxes reliably
Reporting & analytics: Build clear, simple dashboards that track funnel health and campaign performance
Testing & improving systems: Observe, measure and iterate on every process to make it more efficient
Explaining your logic: Document and justify the 'why' behind every build or decision
Qualification
Required
Conceptualisation & Systems Thinking
Ability to start from an outcome and reverse-engineer the stack needed to achieve it
Understand how tools work together to create scalable, efficient systems
Business Mindset
Technical ability is valuable, but business understanding is critical
You should be able to ask: 'Why are we building this?' and 'What's the simplest path to the outcome?'
Creative Problem-Solving
Find multiple routes to achieve a goal and choose the most practical one
Think laterally and design creatively under constraints
Analytical Thinking
Comfort with data, metrics, and experimentation
Can evaluate success objectively and make adjustments based on evidence
Pattern Recognition: You connect dots quickly
Ownership: You take full responsibility for results
Obsession with Winning: You care deeply about achieving outcomes
Depth of Understanding: You can explain why you made every decision
Curiosity & Self-Learning: You proactively learn new tools and teach yourself new systems
Creative + Technical Balance: You can think like an engineer and a strategist
Company
The Sales People
We've Built a Physical Sales HQ for Startups to Grow their Sales Teams from Within.
Founded in 2024
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase