Optimizely · 4 hours ago
Senior Sales Development Representative
Austin, TX
Full-time
Hybrid
Senior LevelOptimizely is seeking a Senior Sales Development Representative to generate pipeline and close revenue for the Sales organization. The role involves managing a substantial book of business, creating tailored marketing content, conducting corporate research, and collaborating with various teams to achieve sales goals.
ContentData ManagementMarketingSoftware
Responsibilities
Responsible for managing multi-million-dollar book of business, contributing to 50% of the overall company generated pipeline and 20% of all closed won opportunities for sales
Manage a territory coverage plan of ~100 accounts
Create individualized industry and persona-based marketing content, including but not limited to customized emails, personal videos, and tailored digital experiences for outbound campaigns
Conduct extensive corporate research, including corporate annual and quarterly reports, media coverage, as well as navigate company structure to identify buying committee members within an account and/or divisions in an account
Ability to conduct a value assessment with a prospect (e.g. evaluate a prospect’s current technology stack and position how our solutions can drive business outcomes – e.g. increase conversions, leads, revenue, etc.)
Understand marketing technology ecosystem and understand how technical capabilities fit together to create a winning digital customer experience
Research target account list and determine strategic approach to outbound and book meetings with aforementioned accounts, providing tailored messaging to Optimizely's key personas
Provide weekly pipeline forecasts to manager and regional Sales Vice Presidents on pipeline pacing and production of sales opportunities
Achieve daily call, email, LinkedIn outreach metrics
Partner with local field marketing, Sales and presales teams to create account-based engagement programs
Qualification
Required
Responsible for managing multi-million-dollar book of business, contributing to 50% of the overall company generated pipeline and 20% of all closed won opportunities for sales
Manage a territory coverage plan of ~100 accounts
Create individualized industry and persona-based marketing content, including but not limited to customized emails, personal videos, and tailored digital experiences for outbound campaigns
Conduct extensive corporate research, including corporate annual and quarterly reports, media coverage, as well as navigate company structure to identify buying committee members within an account and/or divisions in an account
Ability to conduct a value assessment with a prospect (e.g. evaluate a prospect's current technology stack and position how our solutions can drive business outcomes – e.g. increase conversions, leads, revenue, etc.)
Understand marketing technology ecosystem and understand how technical capabilities fit together to create a winning digital customer experience
Research target account list and determine strategic approach to outbound and book meetings with aforementioned accounts, providing tailored messaging to Optimizely's key personas
Provide weekly pipeline forecasts to manager and regional Sales Vice Presidents on pipeline pacing and production of sales opportunities
Achieve daily call, email, LinkedIn outreach metrics
Partner with local field marketing, Sales and presales teams to create account-based engagement programs
Adaptability – You are excited by change vs. change averse. You are adaptable and thrive in new situations where you can think on your feet
Coachability – You are coachable, able to implement feedback and dedicated to continuous self-improvement. We are all about improving and giving and receiving feedback that will make us better
Drive/Achievement – You must have a strong track record of performance in a previous role or experiences. A positive attitude and desire to win are a must. You thrive on challenges and have a proven history of consistently achieving quotas or objectives
Team Orientation – We are a collaborative organization. Everyone needs to support each other, share best practices, and take on team projects to make the entire organization better. The ability to forge strong bonds and work collaboratively with key partners across the Sales channels is a must
Process Orientation/Focus – Being able to follow a specific process and iterate on it for maximum results is a crucial skill. Detail-oriented, organized mindset with an ability to manage time effectively. You must be able to remain focused in the face of many competing interests
Curiosity – Genuine curiosity about people, technology, and business, with excellent listening skills is required
Communication – You must have strong persuasion and negotiation skills, and excellent communication (written and verbal), presentation, and client relationship skills are critical
Technological Savvy – Strong Internet, email, and Microsoft application skills are preferred
Maturity/Professionalism – You are cool under pressure, professionally mature, and know how to remain collected and focused in a fast-paced, high-pressure, dynamic environment
Preferred
Bachelor's degree preferred
Strong Internet, email, and Microsoft application skills are preferred
An understanding of Salesforce would be useful
Company
Optimizely
Optimizely is a digital experience platform for unlocking digital potential, content, commerce, and optimization.
Founded in 2010
1001-5000 employees
H1B Sponsorship
Optimizely has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (2)
2021 (4)
2020 (5)
Funding
Current Stage
Late StageTotal Funding
$1.35BKey Investors
Golub CapitalGoldman Sachs Growth EquityBridge Bank
2024-12-05Debt Financing· $1.1B
2020-09-03Acquired
2019-06-18Series D· $50M
Leadership Team
Tara Corey
Senior Vice President Marketing
Jon Greene
VP Sales, Manufacturing & Distribution | B2B SaaS Digital Experience & Ecommerce
Recent News
Andreessen Horowitz
2025-12-29
2025-12-29
Company data provided by crunchbase