PGIM · 1 day ago
PGIM Wealth Marketing Programs Manager (Hybrid)
Newark, NJ
Full-time
Hybrid
Mid, Senior Level
$120K/yr - $140K/yr
5+ years expPGIM is the Global Asset Management business of Prudential, focused on improving financial services and making a meaningful impact. The Wealth Marketing Programs Manager will manage and execute retail marketing programs and campaigns to enhance brand awareness and promote investment capabilities.
Asset Management
Responsibilities
Engage with Marketing leads to understand objectives, investment themes and marketing opportunities and transform them into effective deliverables
Project manage multi-faceted, integrated cornerstone programs from end to end, including campaign development, content creation, campaign execution and measurement
Develop content for and provide strategic oversight of paid social and search campaigns to align with PGIM global wealth goals and business initiatives
Project manage proprietary research programs including the development of marketing assets and promotional activity
Analyze campaign and program metrics on an ongoing basis to provide data-backed insights on what’s working well and areas for opportunity
Assist with planning, oversight, and measurement of Wealth-focused webinars, including establishing and enforcing best practices and standards and monitoring webinar performance to identify improvements in content, format, or delivery
Perform all aspects of marketing compliance review and approval process
Conduct competitive research and analysis on a regular basis to inform campaign development
Analyze industry and competitor marketing strategies and best practices and identify opportunities for differentiation and innovation
Qualification
Required
5+ years of experience in financial services marketing: project, brand or campaign management marketing, institutional marketing or retail marketing to financial advisors
Previous experience working in a sales-driven, multi-channel, distribution environment
Ability to apply traditional as well as new and unique marketing approaches
Demonstrated success in collaborating across functional teams and building strong relationships with business partners
Strong written and oral communication skills
Passionate about data analysis with strong reporting skills
An independent, self-starter with the ability to manage multiple projects and priorities simultaneously
Consistently exhibit strong attention to detail
Must be comfortable working independently and navigating ambiguity
5+ years of experience in financial services marketing: project, brand or campaign management marketing, institutional marketing or retail marketing to financial advisors
Proficiency in Microsoft Office, CRM systems and data analytics platforms
Preferred
Bachelor's degree preferred
Series 6 or 7 licensing
General knowledge of the industry and investment products
Bachelor's degree
Benefits
Market competitive base salaries, with a yearly bonus potential at every level.
Medical, dental, vision, life insurance, disability insurance, Paid Time Off (PTO), and leave of absences, such as parental and military leave.
401(k) plan with company match (up to 4%).
Company-funded pension plan.
Wellness Programs including up to $1,600 a year for reimbursement of items purchased to support personal wellbeing needs.
Work/Life Resources to help support topics such as parenting, housing, senior care, finances, pets, legal matters, education, emotional and mental health, and career development.
Education Benefit to help finance traditional college enrollment toward obtaining an approved degree and many accredited certificate programs.
Employee Stock Purchase Plan: Shares can be purchased at 85% of the lower of two prices (Beginning or End of the purchase period), after one year of service.
Company
PGIM
PGIM is a money manager whose clients rely on their risk management expertise, intellectual capital, and innovative solutions. It is a sub-organization of Prudential Financial.
1001-5000 employees
H1B Sponsorship
PGIM has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (15)
2024 (12)
2023 (8)
2022 (8)
2021 (7)
2020 (14)
Funding
Current Stage
Late StageLeadership Team
Jakob Wilhelmus
Director, Thematic Research
Recent News
2025-12-16
globallegalchronicle.com
2025-11-29
Company data provided by crunchbase