Penn State University · 6 days ago
Assistant Director of Digital and Social Giving, Office of Annual Giving
University Park, PA
Full-time
Onsite
Mid Level
$62K/yr - $90K/yr
3+ years expPenn State University is seeking an innovative and strategic Assistant Director of Digital and Social Giving to join the Office of Annual Giving. This position will play a key role in advancing the university’s digital fundraising strategies by leading initiatives that inspire broad-based donor participation and overseeing signature digital fundraising events.
Higher Education
No H1B
Responsibilities
Lead planning, execution, and evaluation of Penn State’s GivingTuesday campaign, ensuring alignment with overall annual giving goals
Partner with internal units and campus/college partners to develop campaign themes, messaging, and strategies that drive participation and donor engagement
Manage Let’s Grow States crowdfunding platform and campaign pipeline, advising faculty, staff, and student groups on best practices
Provide training, coaching, and resources to campaign owners to ensure successful fundraising outcomes
Track and assess campaign performance, Monitor results and provide post-event reporting and analysis
Serve as the primary liaison for THON-related digital giving initiatives, ensuring smooth coordination of online platforms, donor communications, and reporting
Serve as the primary point of contact for vendor partners that support Penn State’s online giving activities, including but not limited to: Give Campus, Anthology, GiveSmart, ThankView
Oversee implementation, maintenance, and optimization of online giving tools to ensure a seamless donor experience
Collaborate with IT, communications, and other units to ensure platforms integrate effectively with broader advancement systems
Provide regular updates and recommendations to leadership on digital philanthropy trends, opportunities, and outcomes
Work in close partnership with Development Communications team to support social media campaigns, student philanthropy, and young alumni initiatives
Qualification
Required
Bachelor's degree required; advanced degree preferred
3 or more years of experience in fundraising, digital engagement, marketing, or related field
Exemplary interpersonal and communication skills
The ability to create and maintain an inclusive and respectful environment for all students and colleagues
Demonstrated success in planning and executing large-scale digital campaigns, events, or initiatives
Strong project management, organizational, and communication skills with the ability to manage multiple priorities and deadlines
Experience working with fundraising platforms, CRM systems, or digital marketing tools; Give Campus experience preferred
Collaborative and creative thinker with a data-driven approach to problem-solving
A proven ability to self-motivate and work both independently and as part of a team
A commitment to professional development, learning, and being mentored
Preferred
Advanced degree preferred
Give Campus experience preferred
Knowledge of higher education or nonprofit advancement preferred
Benefits
Comprehensive medical, dental, and vision coverage
Robust retirement plans
Substantial paid time off which includes holidays, vacation and sick time
Generous 75% tuition discount, available to employees as well as eligible spouses and children
Company
Penn State University
There’s a reason Penn State consistently ranks among the top one percent of the world’s universities.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Hamza Jamjoom
Co-Founder - Arts & Architecture Student Council
Kara Pytko
Co-founder of Virtual Scientist Webinar Series
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