dentsu · 1 week ago
Associate Director, Brand Content
New York, United States
Full-time
Hybrid
Lead/Staff, Director/Executive
$68K/yr - $110K/yr
5+ years expDentsu is a global leader in marketing excellence, and they are seeking an Associate Director to lead strategy, implementation, and measurement for Procter & Gamble's Corporate Citizenship projects. This role involves developing media and content solutions, collaborating with various teams, and managing partnerships to enhance brand engagement and loyalty.
AdvertisingInformation ServicesMarketing
Responsibilities
You will develop strategic media and content solutions aligned with business and marketing goals, supported by data and insights
You will stay current on media, content, and technology trends to inform client strategies
You will collaborate across P&G and Carat teams to align priorities and identify partnership opportunities
You will partner with P&G clients and entertainment industry partners—media companies, production teams, networks, and agencies
You will pursue new entertainment opportunities and manage existing partnerships
You will provide cost/value recommendations and develop impactful activations
You will oversee media integration agreements and tactical plans with suppliers and activation teams
You will ensure, accurate media plans
You will lead client presentations, proposals, and trend POVs
You will manage expectations, deliverables, and program recaps per agency/client guidelines
You will develop paid, owned, and earned media ecosystems based on insights and strategy
You will manage direct reports on financial reporting, budgets, and trackers
You will be a cross-agency liaison for content and media
You will participate in creative approvals, shoots, and production reviews
You will travel to support program success and activation
Qualification
Required
5+ years in advertising/media planning (digital, social, influencer, PR, video, or creative)
Client servicing, communication, and project management skills
Ability to lead teams, manage multiple priorities, and solve challenges under pressure
Proficient in Microsoft Office and social platforms; MediaTools experience
Willing to travel quarterly
Benefits
Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave
Company
dentsu
We are dentsu.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$24.88MKey Investors
Epiris
2012-07-12Acquired
1993-11-01Private Equity· $24.88M
Leadership Team
Dawn Rowlands
CEO Sub-Saharan Africa
Nigel Sharrocks
CEO, Aegis Media Global Brands
Recent News
Morningstar.com
2025-06-13
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