Moments Hospice · 2 weeks ago
Director of Business Development
Moments Hospice is dedicated to changing the hospice experience, and they are seeking a Director of Business Development to oversee business development and marketing efforts. The role involves directing all activities focused on growth, managing teams, and fostering relationships to maximize revenue and patient census.
Responsibilities
Directs all Business Development and Marketing activities in Assigned Region – Develops and Implements Programs focused on growth of hospice revenue, patient census, and partnering opportunities
Develops and implements strategic sales plan under the RDBD
Contributes to developing overall marketing plan and budget and managing implementation
Develops and implements plans for vacancy coverage of sales territories
Works with internal stakeholders to develop business development activities that align with operational and clinical goals
Accompanies the Region’s Operations Directors, Clinical Managers/Directors, and/or Business Development staff in customer calls, program/project implementations, and service recovery
Maximizes all opportunities in the process of closing a referral resulting in market share growth
Tracks and analyzes market and performance trends of the Business Development Teams to identify and proactively capitalize areas of opportunity and improve upon weaknesses
Maintain all sales and marketing guidelines, policies, and procedures
Foster internal relationships between Business Development, Clinical and Operational teams to enhance teamwork and generate referral relationships
Identifies and builds effective centers of influence, networking with hospitals, skilled nursing facilities, assisted living facilities, independent senior buildings, physicians, community organizations, and other professionals to maximize revenue
Creates and implements mechanisms for reporting sales strategy and progress to leadership team
Promotes relationship building, sales, and marketing efforts through public speaking engagements
Represents the organization in targeted local and state professional organizations, conferences, trade shows, and other activities
Fosters, develops and maintains positive and effective relationships with the media, community leaders, churches, and other potential referral sources, along with traditional referral sources
Identifies and facilitates implementation of marketing-related events for assigned Region, both internal and external, such as health fairs and other community events on a regular basis to foster positive community relations and to provide service to the geriatric community
Oversees assigned Business Development teams, Provides support, training and technical assistance to Business Development Teams Hospice Care Consultants, toward the achievement of customer satisfaction, revenue growth, and long-term account goals, in line with company core mission and values
Manages the training process for business development teams, including Hospice Care Consultants, Liaisons, Managers, and/or Directors
Directs and coaches Business Development team members throughout the assigned market to meet or exceed their sales goals, including their activity, conversion, admission and sales growth goals
Defines, establishes and promotes performance expectations for direct reports to understand and demonstrate excellence through high quality and consistent performance
Creates training programs and teaches a repeatable, successful sales process to all Business Development Teams, through needs-based selling techniques to include creative lead follow-up, advancement of sales, and handling objections
Directs and oversees the regional and local teams to consistently use the customer relationship and marketing information system (CRM) to document, develop and maximize use of the database
Lead accountability of Business Development Teams by providing tools and following through on expected results and maintaining all policies, procedures and protocols
Continually analyzes accounts and markets to determine changing sales potential, ensuring Business Development Teams are adapting to meet the needs of these changes
Creates positive culture of growth and development on sales team for the purposes of retention
Provides overall support to operations as it pertains to Business Development, Region goals and overall company goals
Contributes to the development of annual sales plan forecasting and overall business plans of assigned region with the RDBD and RDCO for the Region
Understands and conveys clearly the services and programs that Moments Hospice offers and consultatively engages and makes recommendations to prospects and customers
Identifies areas where cross functional team members can partner to enhance the overall business development process through solution-based approach
Provides support and training on customer service in alignment with Moments values
Participates in each branch’s strategic planning, for the purpose of aligning sales and marketing with overall branch goals
Ensures referral to admission process is being followed and implemented by all teams
Maintains all Moments Hospice Policies and Protocols
All other duties as assigned
Qualification
Required
Experience in business development and marketing activities
Ability to develop and implement strategic sales plans
Experience in managing marketing plans and budgets
Ability to work with internal stakeholders to align business development activities with operational and clinical goals
Experience in customer calls, program/project implementations, and service recovery
Ability to track and analyze market and performance trends
Knowledge of sales and marketing guidelines, policies, and procedures
Ability to foster internal relationships between Business Development, Clinical, and Operational teams
Experience in networking with hospitals, skilled nursing facilities, assisted living facilities, independent senior buildings, physicians, and community organizations
Ability to create and implement reporting mechanisms for sales strategy and progress
Experience in public speaking engagements
Ability to represent the organization in professional organizations, conferences, and trade shows
Experience in building relationships with media, community leaders, and potential referral sources
Ability to identify and facilitate marketing-related events
Experience in managing and training business development teams
Ability to coach team members to meet or exceed sales goals
Experience in defining and promoting performance expectations for direct reports
Ability to create training programs for business development teams
Experience in using customer relationship and marketing information systems (CRM)
Ability to analyze accounts and markets for changing sales potential
Experience in creating a positive culture of growth and development within sales teams
Ability to contribute to annual sales plan forecasting and overall business plans
Knowledge of services and programs offered by Moments Hospice
Ability to identify areas for cross-functional team partnerships
Experience in providing customer service training
Ability to participate in strategic planning for branches
Knowledge of referral to admission processes
Ability to maintain company policies and protocols
Benefits
401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Life insurance
Paid time off
Vision insurance
Company
Moments Hospice
Moments Hospice is a Medicare certified hospice agency.
Funding
Current Stage
Growth StageLeadership Team
Recent News
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