Bayer · 2 weeks ago
Sr Assoc Brand Mgr
Whippany, NJ
Full-time
Onsite
Mid, Senior Level
$116K/yr - $173K/yr
2+ years expBayer is a company driven to solve the world’s toughest challenges, striving for a world where 'Health for all Hunger for none’ is a reality. The Sr Associate Brand Manager will drive business objectives and strategies to achieve share, sales, and profit targets, while managing brand activities and collaborating with cross-functional partners.
BiotechnologyChemicalHealth CareLife SciencePharmaceutical
Responsibilities
In line with brand strategy, establishes objectives for marketing activity/consumer promotions (FSIs, IRCs, Shopper Marketing...) and leads execution, achieving on-time implementation of key tactics
Works with Internal Partners/third party Agencies on creative development and post-analysis to identify best practices
Analyzes the business and competitive environment, using data and sound judgement to make recommendations for ways to better meet short and long-term business goals, as well as identify insights that can lead to new business building ideas
Leads weekly/monthly state-of-the-business tracking and reporting and manages communication to Management and cross-functional Teams
Works in partnership with Finance and Product Supply to assist in the monthly management of brand P&Ls and production forecasts to support base business and new product initiatives
Responsible for marketing budget management
Supports the Team in developing annual marketing plans that will enable the brands to meet their volume targets, share targets and overall business objectives
Works as the brand lead for packaging/labeling and website maintenance and provides support for e-commerce activities in line with brand objectives and marketing plans
Assists in the development of market research projects by identifying information gaps and working with the Marketing Team and MRD manager to recommend and execute plans to fill the information voids
Serves as marketing project lead for product renovations including channel specific products, labeling changes, graphics updates, cost savings projects and the execution of updated package graphics
Gains a strong understanding of the medical, regulatory, legal, manufacturing and retail environments for the brands as they relate to key brand initiatives. Builds relationships with key contacts in each of these areas
Qualification
Required
BS/BA degree
Fit to Win Competencies: Action oriented/drives results, learning and change agility, plans and aligns, collaborates, customer focus, builds effective teams, cultivates innovation, drives stakeholder engagement, effectively manages suppliers
Fit to Win Skills: Financial and Operational Acumen: financial management skills to critically and objectively assess programs/investments vs results
Ability to streamline operational processes and drive efficiency through use of technology. Excellent problem solving skills
Analytical Acumen: Superior analytical ability, assessing different models and related outputs. Experience with business forecasting. Proven ability to assess and react to complex data points, distilling information down to actionable insights
Marketing Brand Building: Excellent communication skills required
Ability to engage in positive/productive debate with the leaders of key internal constituent groups
Ability to collaborate and influence key stakeholders. Strong project management skills, including identifying key milestones and delivering against deadlines
Preferred
MBA with 2 years of experience in a similar or related role, ideally in a CPG/healthcare environment or BS/BA with 4 years of experience in a similar or related role, ideally in a CPG/healthcare environment
Benefits
Health care
Vision
Dental
Retirement
PTO
Sick leave
Company
Bayer
Bayer is a life science company that specializes in the areas of health care and agriculture.
10001+ employees
H1B Sponsorship
Bayer has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (62)
2024 (71)
2023 (76)
2022 (141)
2021 (138)
2020 (117)
Funding
Current Stage
Public CompanyTotal Funding
$9.34BKey Investors
Bank of AmericaBill & Melinda Gates FoundationTemasek Holdings
2025-09-26Post Ipo Debt· $331.5M
2024-12-06Post Ipo Debt· $5.29B
2022-11-08Grant· $12M
Leadership Team
Wolfgang Nickl
Member of the Board of Management of Bayer AG and CFO
Abi Abitorabi
VP, CGT Platform Implementation Lead
Recent News
Morningstar.com
2026-01-20
2026-01-20
Company data provided by crunchbase