Senior Product Marketing Manager - North America jobs in United States
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Xero · 4 weeks ago

Senior Product Marketing Manager - North America

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level
money$190K/yr - $263K/yr

Xero is seeking a Senior Product Marketing Manager for the US to shape growth within the region. The role involves developing market strategies, leading go-to-market initiatives, and collaborating with product and marketing teams to ensure successful product launches.

AccountingBillingFinTechPersonal FinanceSaaSSoftware
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Work & Life Balance

Responsibilities

Developing and refining the overarching value proposition, messaging, and claims to ensure they resonate effectively with target customers in the US
Leading the strategic planning and execution of the integrated go-to-market strategy for the tax solution, encompassing launch, adoption, and migration
Shaping US planning by proactively identifying opportunities to grow regional acquisition, adoption, and retention using research and analytics
Creating internal briefing assets and sales enablement resources to help prepare and upskill customer-facing teams

Qualification

Product marketingGo-to-market strategyData-driven decision-makingCommercial savvyCustomer-obsessed approachDeveloping talentManaging ambiguityCollaboration with product managersExceptional communicationMentoring

Required

Expertise in product marketing and go-to-market strategy, with a proven ability to create plans that achieve measurable business outcomes
Experience working in a global role across geographies and collaborating with product managers in an agile environment
A customer-obsessed approach with a deep understanding of the small business and advisor market
Ability to manage ambiguity and create clear paths forward, mentoring and developing talent along the way
Commercial savvy and data-driven decision-making skills to create strategic plans while having the operational acumen to execute ideas
Exceptional communication skills to influence diverse audiences and build strong relationships with senior stakeholders

Company

Xero

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Xero is an online accounting software for small businesses that automating invoicing, bank reconciliations, and reporting.
dateFounded in 2006
location
Wellington, Wellington, NZL
people-size1001-5000 employees
web-link
http://xero.com

Funding

Current Stage
Public Company
Total Funding
$1.61B
Key Investors
Callaghan InnovationTCVAccel
2024-06-05Post Ipo Debt· $925M
2021-09-08Grant· $0.06M
2020-10-23Grant· $0.06M

Leadership Team

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James Coleman
Head of Developer Relations
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Peggy Lee
Head of Communications, Asia
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